Broadcasting Telecasting (Apr-Jun 1958)

Record Details:

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HUNTINGTON CHARLESTON, 3&df WSAZ-TV COVERS IT... and You Get HIGHEST RATINGS at LOWEST COST Share of Audience* Quarter Hour Win" CPM Home Nighlume' WSAZ-TV 63.5 430 1.12 24 2.50 STATION B 24.4 STATION C 14.2 * SOURCE: SRDS MARKET DATA July 1. '57 (Population) **SOURCE: COMPUTED FROM ARB. Nov. 1957 t,f*7:30-10:30 P.M. BASED ON 260 TIME FREQUENCY WSAZ-TV '(Zl't&SmAu-J. Wa,m./A.'\L , I HUNTINGTON-CHARLESTON, W. VA. Affiliated with Radio Stations WSAZ. Huntington & WKAZ. Charleston LAWRENCE H. ROGERS, PRESIDENT C. TOM GARTEN, Commarclal Manager Represented by The Katz Agency