Broadcasting Telecasting (Jan-Mar 1958)

Page scan 0001055 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jan-Mar 1958
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
0001055
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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MARCH 3, 1958 THIRTY-FIVE CENTS £ BROADCASTING THE BUSINESSWEEKLY OF TELEVISION AND RADIO Aftermath of Mack's explanation: Harris asks him to quit Pages 9, 27 Frey Report: Way clear to re-evaluate compensation methods Page 35 FCC bows to Hill, puts official brake on subscription tv Page 62 Talent agencies getting close scrutiny from Justice Dept. Page 66 "Understand there's never a dull moment for advertisers, either." In any of these 4 important markets . . . every time's a good time . . . with the first place Storz Station. MINNEAPOLIS-ST. PAUL . . . WDGY is first . . . all-day average. Proof : Pulse. See Blair, or General Manager Jack Thayer. KANSAS CITY. . .WHB is first . . . all-day. Proof: Metro Pulse, Nielsen, Trendex, Hooper; Area Nielsen, Pulse. All-day averages as high as 48.5% (Nielsen). See Blair or General Manager George W. Armstrong. NEW ORLEANS . . . WTIX is first . . . all-day. Proof: Hooper (32.6%) — a new high. . . . Pulse, too. See Adam Young or General Manager Fred Berthelson. MIAMI . . . WQAM is first . . . all-day. Proof: Hooper (36.7%) . . . Pulse (410 of 432 quarterhours) . . . Southern Florida Area Pulse . . . Trendex. See Blair ... or General Manager Jack Sandler. DAY'S RADIO FOR TODAY'S SELLING STORZ, PRESIDENT • HOME OFFICE: OMAHA, NEBRASK> WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. WHB Kansas City REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR & CO.