Broadcasting Telecasting (Jan-Mar 1958)

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the Star state No. 1 in the 15 Station Denver Market HOOPERJan. 1958 8 A.M. 6 P.M. Check with ADAM YOUNG KWIK More listeners than all other Pocatello stations combined according to the most recent Hooper. Check with AVERY-KNODEL Number T in Omaha HOOPER 43.3 share Dec, '57 Jan. '58, 8 A.M. 10 P.M. PULSE 7.1 average rating Dec, 1957 7 A.M. 6 P.M. TRENDEX 40.8 share Dec, 1957, 8 A.M. 6 P.M. Check With AVERY-KNODEL KOIL— Omaha NATIONAL REPRESENTATIVE AVERY-KNODEL KMYR*Denver REPRESENTED NATIONALLY BY ADAM J. YOUNG, JR. KWIK -Pocatello NATIONAL REPRESENTATIVE AVERY-KNODEL DON W. BURDEN, President Subject to FCC Approval Broadcasting March 3, 1958 • Page 49