Broadcasting Telecasting (Oct-Dec 1958)

Record Details:

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Florida's usual weather makes unusual news Last winter's cold spell in Florida made headlines because it was so unusual. But the unusualness of Florida's normal climate has been a topic of rare reader interest ever since Flagler built his railroad. For example, word of Christmas celebrated on a sun-splashed beach has long been incredulously received by millions of frost-nipped ears in frigid climes. As if to prove the paradox, Christmas sojourners here send home more greeting cards of the sunny Florida theme than any other category. And their enthusiasm lasts throughout the winter. Why? . . . IT'S JUNE IN JANUARY Winter highs average in the 70's over most of Florida. Thirty-year, U.S. Weather Bureau readings show December-to-March afternoon temperatures averaging 12.1° on the midWest Coast; 75.4° on the Lower East Coast; and along the Upper East Coast, 71.1°. Even in extreme Northern Florida, daily maximums have averaged 66.2° through the past 30 winters. Offshore waters and inland lakes are always pleasant for bathing. About 69° to 73° in the south Atlantic or Gulf of Mexico surf. A consistent, above-70° in lakes and springs. Location is one reason for this ideal climate. Northernmost Florida lies 100 miles south of the Mexico-California border. The southernmost tip of the state reaches within 100 miles of the Tropic of Cancer. Florida basks peninsularly between the tempering influence of warm south Atlantic and Gulf of Mexico waters. The result is an equable year around climate — warm in winter, cooled in summer by fresh sea breezes. NEED PHOTOS, FACTS, FIGURES? When you want to serve your audience with interesting facts about Florida, call on us for any help you need. The completely staffed Florida State News Bureau is at your service. Stock photos, TV-movie shorts, or customtailored feature material for your exclusive use can be supplied. Just write or wire . . . Florida Development Commission 515-R Caldwell Building Tallahassee, Florida YEAR 'ROUND LAND OF GOOD LIVING