Broadcasting Telecasting (Jan-Mar 1959)

Page scan 000357 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jan-Mar 1959
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
000357
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Metropolitan Atlanta Leadership in Television Audience Ratings 3-MONTH AVERAGE October, November, December— ARB Total of 1362 qtr-hrs measured (all 3 stations on the air). Ties counted as "firsts" for each station involved. WSB-TV ■ 1 mm tell WSB-TV Wm 2nd. Sta. mm n In few major markets of America do advertisers find such massive preference for one television station. Chart shown reflects Atlanta viewing habits for the last quarter of 1958— WSB-TV viewed by the most people 53.1rc of the time. A preference greater than that of the other two stations combined! This massive preference, teamed with WSBTV's bigger coverage pattern, is producing uncommonly good sales for advertisers. Certainly your advertising in Atlanta belongs on WSB-TV. WSB-TV is affiliated with The Atlanta Journal and The Atlanta Constitution. NBC affiliate. Represented by Edward Petry & Company BROADCASTING, January 26, 1959 25