Broadcasting Telecasting (Jul-Sep 1959)

Page scan 000541 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jul-Sep 1959
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
000541
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Inter Mountain Network draw. The station news plane was on display and free rides were awarded visitors. Discs and other gifts also were handed out. • Drumbeats • Timebuyers may now obtain an updated version of the WQXR New York radio rating-value computer covering 10 leading markets. First issued by the station several years ago, the table shows relative value of ratings from 1.0 to 11.0. Example: a 1.5 rating in New York represents more listening homes than 6.0 in Detroit. Data on number of 1959 radio homes comes from The Pulse Inc. The WQXR promotion department, New York 36, has copies on hand. • About 15,000 WNEW-TV New York viewers responded last month to a single tv announcement inviting them to visit with Sonny Fox, children's show host, aboard the liner SS America. • Deadline for submitting listings for the 1960 Chases' Calendar of Annual Events is Aug. 15. The new edition will contain information about more than 400 special days, weeks and months. Companies, organizations and public agencies are invited to send details of their 1960 promotional events to the Apple Tree Press, 2322 Mallery St., Flint 4, Mich. • "Dr. Ridiculous," a promotional creation of WLDS Jacksonville, 111., was recognized at a rate of 167 times an hour while parading downtown. He gave away more than 1,000 phonograph records in six hours to people who addressed him as "Dr. Ridiculous." The stunt was WLDS' contribution to local merchants' annual "Ridiculous Days." • First to see a special city bicentennial film prepared by WTAE (TV) Pittsburgh were a group of expatriates in Fort Lauderdale, Fla. The former Pennsylvanians saw it at a special bicentennial meeting in Florida. WTAE is offering the documentary to organizations in the Pittsburgh area. • KJNO Juneau, Alaska is getting program and promotion mileage out of its new mobile unit with the Saturday Buggyride. Listeners are helping plan stunts for the weekly show which takes KJNO talent around the coverage area in a Volkswagen Microbus. One Saturday's Buggyride was a five-hour tour around Alaska's capital city. A bear hunt highlighted another Buggyride and a gold-panning expedition another. Results: no bears, 1/50 oz. of gold. FOR THE RECORD Station Authorizations, Applications As Compiled by Broadcasting July 23 through July 29. Includes data on new stations, changes in existing stations, ownership changes, hearing cases, rules & standards changes and routine roundup. Abbreviations: DA — directional antenna, cp — construction permit. ERP — effective radiated power, vhf — very high frequency, uhf — ultra high frequency, ant. — antenna, aur. — aural, vis. — visual, kw — kilowatts, w — watts, mc — megacycles. D — day. N — night. LS — local sunset, mod. — modification, trans. — transmitter, unl. — unlimited hours, kc — kilocycles. SCA — subsidiary communications authorization. SSA — special service authorization. STA — special temporary authorization. SH — specified hours. * — educational. Ann. Announced. New Tv Stations ACTIONS BY FCC Fargo, N.D.— North Dakota Bcstg. Co. Granted vhf ch. 11 (198-204 mc); ERP 29.05 kw vis., 14.55 kw aur.; ant. height above average terrain 392 ft., above ground 416 ft. Estimated construction cost $53,450, first year operating cost $96,000, revenue $120,000. P.O. address 4000 W. Main St., Fargo. Studio location Fargo. Trans, location Clay County, Minn. Geographic coordinates 46° 45' 25" N. Lat., 96° 35' 37" W. Long. Trans. Dumont, ant. RCA. Legal counsel D.F. Prince, Washington, D.C. Consulting engineer Lloyd R. Amoo, Valley City, N.D. North Dakota is licensee of KCJB-AM-TV Minot, KXJB-TV Valley City, KBMB-TV Bismarck and KSJB Jamestown, all N.D. Principal stockholders are John Boler and E.C. Reineke and wife. Ann. July 29. Yakima, Wash. — Yakima Valley Television Co. Granted uhf ch. 23 (524-530 mc); ERP 20.9 kw vis., 11.3 kw aur.; ant. height above average terrain 957.6 ft., above ground 147.8 ft. Estimated construction cost $67,989. first year operating cost $90,000, revenue $138,000. P.O. address 4211 Richey Rd. Studio location Yakima. Trans, location Ahtnaum ridge south of Yakima. Geographic coordinates 46° 31' 56" N. Lat., 120° 30' 25.92" W. Long. Trans. -ant., RCA. Consulting engineer Harold C. Singleton, Portland, Ore. Ralph Tronsrud, realtor, is sole owner. Ann. July 29. APPLICATIONS *Tallahassee, Fla. — Board of Control of Florida and Florida Educational Tv Comm. vhf ch. 11 (198-204 mc); ERP 94.8 kw vis., 47.4 kw aur.; ant. height above average terrain 761 ft., above ground 774 ft. Estimated construction cost $358,700, first year operating cost $117,380. P.O. address Florida State U., Tallahassee. Studio location Florida State U. Trans, location Apalachicola National Forest. Geographic coordinates 30° 21' 32" N. Lat., 84° 36' 38" W. Long. Trans.ant. GE. Legal counsel Krieger & Jorgensen. Applicants are licensees *WRUFAM-FM, *WUFT (TV) Gainesville, Fla. and *WFSU-FM Tallahassee. Ann. July 27. Baton Rouge, La. — Community Bcstg. Inc. vhf ch. 9 (186-192 mc); ERP 316 kw vis.. 158 kw aur.; height above average terrain 1,029 ft., above ground 1,055 ft. Estimated construction cost $828,428, first year operating cost $600,000 revenue $900,000. P.O. address 600 Neosho St., Baton Rouge. Studio location Northeast of Slaughter, La. Trans, location 600 Neosho St., Baton Rouge. Geographic coordinates 30° 44' 58" N. Lat., 91° 06' 49" W. Long. Trans. -ant. GE. Legal counsel Spearman & Roberson. Consulting engineer Silliman, Moffet & Rhorer. Principals are Robert Earle, 40%, and G.T. Owen Jr., 60%. Both have equal interests in KLOU Lake Charles, La. Ann. July 23. Baton Rouge, La. — Community Broadcasting, Inc.— Request for STA to inaugurate program service on ch. 9 in Baton Rouge, La. pending final decision with regard to THE BIGGEST MOST COMPREHENSIVE PULSE STUDY ever made PROVES KWIK POCATELLO, IDAHO Intermountain Network Affiliate DELIVERS 40% Share of Audience IN THIS HOT MARKET Get Your Copy From Your Avery Knodel Man The Nation's Most Successful Regional Network HEADQUARTERS • SALT LAKE CITY • DENVER Contact Your Avery-Knodel Man .HOWARD E. STARK, Brokers and Financial Consultants Television Stations Radio Stations 50 East 58th Street New York 22, N. Y. ELdorado 5-0405 JfJ^ ADVERTISING IN fjlNj BUSINESSPAPERS V|!J/ MEANS BUSINESS In the Radio-TV Publishing Field only BROADCASTING is a member of Audit Bureau of Circulations and Associated Business Publications BROADCASTING, August 3, 1959 87