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CONTINUED FROM PAGE 114
ITEM
Baton Rouge, La. Bay City, Mich. Beaumont-Port Arthur, Tex. Binghamton, N. Y. Birmingham, Ala. Boston, Mass. Bridgeport, Conn. Brockton, Mass. Buffalo, N.Y.
Canton, Ohio Cedar Rapids, Iowa Champaign-Urbana, III. Charleston, S.C. Charleston, W.Va. Charlotte, N.C. Chattanooga, Tenn. Chicago, III. Cincinnati, Ohio Cleveland, Ohio Columbia, S.C. Columbus, Ga. Columbus, Ohio Corpus Christi, Tex.
Dallas, Tex.
Davenport-Rock Island — Moline
Dayton, Ohio
Decatur, III.
Denver, Colo.
Des Moines, Iowa
Detroit, Mich.
Dubuque, Iowa
Duluth, Minn-Superior
Durham, N.C.
El Paso, Tex. Erie, Penn. Evansville, Ind.
Fall River, Mass. Flint, Mich. Fort Smith, Ark. Fort Wayne, Ind. Fort Worth, Tex. Fresno, Cal.
Gadsden, Ala. Galveston, Tex. Grand Rapids, Mich. Green Bay, Wise. Greensboro-High Point, N.C. Greenville, S.C.
Hamilton-Middleton, 0. . Hampton-Newport, Va. Harrisburg, Penn. Hartford, Conn. Houston, Tex. Huntington, W.Va.Ashln.
Indianapolis, Ind.
Jackson, Miss. Jackson, Mich. Jacksonville, Fla. Johnstown, Penn.
Kalamazoo, Mich. Kansas City, Mo. Kenosha, Wise. Knoxville, Tenn.
Lancaster, Penn. Lansing, Mich. Laredo, Tex. Lawrence, Mass. Lewiston-Auburn, Me. Lexington, Ky Lima, Ohio Lincoln, Nebr. Little-N. Little Rock, Ark. Lorain-Elyria, Ohio Los Angeles, Cal. Louisville, Ky. Lowell, Mass. Lubbock, Tex.
Macon, Ga. Madison, Wis. Manchester, N.H. Memphis, Tenn. Miami, Fla. Milwaukee, Wis. Minneapolis-St. Paul Mobile, Ala.
See page 123 for footnotes.
No. Re
Ti mp Ip<;i line ~> o i c j .
No. of porting
Stations $25,000
National and
in or More
Regional
Local
Opera
Time
Advertisers
Advertisers
tion
Sales3
Networks
and Sponsors4
and Sponsors4
o
19,376
181,047
777,168
2
2
A
4
4,265
143,647
739,465
A
*r
4
22 571
196 339
505 999
11
1 1 1 1
38,735
792,337
1,179A44
X /
17
160,269
4,234,901
4,949,393
J
-a ->
11,825
311,679
607,505
1
1 1
11
91,058
1,522,594
2,347,908
5
5
29,982
342,559
531,987
3
3
23,766
859,180
410,534
2
2
5
5
23,293
186,615
407,526
8
8
42,117
218,549
742,784
7 +b
£j
54,871
990,218
648,554
32,098
207,689
941,821
27
ZD
629,861
11,123,235
9,672,474
g
7
1 637 987
Q
7
D
154,034
2,762,319
2^583^819
7 #
19,653
274,747
604,524
c D
17,261
158,298
518,546
35^219
1,242,948
1,530,467
O
26,860
388,741
398,722
8
8
126,662
1,455,936
2,247,730
c
5
46,570
410,638
565,663
4
4
12,096
555,355
1,439,025
2
2
18
15
-LUO, 7DU
1 218 637
2 404 072
6
6
133,953
l'491J33
'840^529
11
11
483,974
5,897,405
4,477,393
2
2
7
7
59,353
253,028
624,720
4
3
11,449
133,160
258,405
6#
5
26,834
195,749
661,404
5
5
22,761
162,597
473,860
5
5
21,101
228,009
465,703
2
2
* *
£
28,775
351,874
868,444
4
4
9,665
77,596
297,384
4
4
36,598
533,609
866,466
7
7
67,127
693,261
1,258,595
9
8
71,111
607,695
978,885
3
3
31 968
220 207
3
3
57,134
233,378
6
6
26,142
538,761
898,094
3
3
12,520
190,406
414,081
7
7
7,688
155,193
653,164
8
6
17,399
213,590
602,837
2
2
3
3
596
182,181
314,984
5
5
48,308
309,525
528,147
5#
5
130,377
1,582,400
446,513
11
11
134,922
1,771,695
2,472,715
6
6
27,399
213,948
491,918
6
6
40,480
1,405,246
1,840,499
6
6
16,513
232,232
503,439
2
2
ft*
ft ft
11#
10
59,975
571,534
925,903
5
5
7,989
134,356
372,731
■5 J
•2 .3
13,788
327,907
561,427
Q
7
Q
7
119,914
1,871,952
2,431,658
1
1
10
10
69,176
426,099
934,502
5#
5
12,146
214,205
376,209
2
2
-r -.<
1
1
ft*
**
2
2
* ft
2
2
**
3
3
148,859
494,207
1
1
3
52,085
519,982
p
o
Q O
77,032
A 1 A A AO
1
no £0
319,396
7,340,538
10,838,475
Q O
143,438
1,149,173
1,560,217
2
2
* *
6
6
20,720
102,545
689,179
7
6
17,340
199,411
433,476
3
3
29,216
274,432
578,662
3
3
16,200
J. ID, c. 1 D
10#
9
73,153
1,077,497
1,381,926
14#
12
74,794
1,422,490
2,446,694
8
8
90,374
1,481,124
2,179,614
12#
12
151,713
2,326,788
2,862,106
7#
6
21,355
211,771
553,944
Total Stations Reporting5
6
2
7
4 11 17
3
1 11
5 3 2 5 8 7 8 27 7 8 7 5 6 6
8 5 4 2
15 6
11 2 7 3
6
5 5
2 6 4 4 7 9
3 3 6 3 7 8 2 3
11 6
6
2 11 5
3 9 1 10
5 2 1 2 2 3 1 3 8 2 28 9 2 6
6 3 3 10 13 8 12 7
Total Broadcast Revenues6
943,338
833,540 716,659 2,070,949 8,515,936 809,630
3,542,848
905,356 1,250,565
608,444 1,024,959 1,553,368 1,148,610 20,609,002 4,736,534 5,429,889
917,311
669,306 2,706,527
744,724
3,332,516 971,522 2,119,157
3,529,379 2,224,501 9,418,810
909,106 399,084
825,848 646,057 696,053
1,189,169 376,937 1,440,108 1,864,503 1,536,522
253,452 282,394 1,346,539 590,982 812,094 877,428
485,346 857,574 1,914,015 3,924,043 734,566
3,064,100
721,254
1,433,963 496,874
874,871 3,870,692
1,429,054 593,740
Total Broadcast Expenses
948,605
828,721 791,323 2,208,547 6,891,271 693,957
3,577,137
848,554 1,109,074
592,637 938,978 1,419,251 1,067,002 14,488,582 3,611,265 4,852,844 816,377 655,668 2,239,553 761,969
3,020,634 877,712 1,627,147
3,397,527 2,070,714 6,912,207
915,494 351,984
836,947 610,249 670,677
1,156,109 349,047 1,221,984 1,877,567 1,411,001
227,594 252,045 1,215,635 531,428 789,141 742,332
560,646 695,170 1,567,206 3,484,519 694,534
2,524,255
650,461
1,400,303 494,194
715,036 2,765,684
1,395,652 513,989
Total Broadcast Income1
5,267—
* #
4,819 74,664 — 137,598 — 1,624,665 115,673
34,289 — 56,802 141,491
**
15,807
85,981 134,117
81,608 6,120,420 1,125,269 577,045 100,934
13,638 466,974
17,245— 311,882
93,810 492,010
131,852 153,787
2,506,603
* *
6,388— 47,100
11,099—
35,808
25,376
**
33,060 27,890
218,124 13,064—
125,521
25,858 30,349
130,904 59,554 22,953
135,096
75,300 — 162,404 346,809 439,524
40,032
539,845 70,793
33,660 2,680
159,835 1,105,008
33,402 79,751
624,226
666,004
41,778
568,527
550,375
18,152
1,037,837
1,030,493
7,344
**
16,279,391
13,531,508
2,747,883
2,775,676
2,800,502
* *
24,826
802,444
760,882
41,562
630,582
613,704
16,878
873,347
737,737
135,610
590,348
579,152
11,196
2,354,161
2,141,333
212,828
3,542,268
3,080,679
461,589
3,686,462
3,181,027
505,435
4,893,883
4,167,090
726,793
779,640
764,362
15,278
116 (FOR THE RECORD)
BROADCASTING, October 5, 1959