Broadcasting Telecasting (Oct-Dec 1959)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1959
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
000385
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
August 28, 2022
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OCTOBER 26, 1959 THIRTY-FIVE CENTS BROADCASTING THE BUSINESSWEEKLY OF TELEVISION AND RADIO How far should tv go in scrubbing its tarnish? Page 41 The $50 million organization of Jock Whitney Page 68 Special report: television's mark on Hollywood Page 88 WNTA-TV bets its big local shows can pay off Page 94 Act on, tket& 2 facte fw InwiedioXe, ^olei In/MM&i NEW QUALITATIVE SURVEY IN PHILADELPHIA PROVES: 1 I Philadelphia families with children under 20 I BUY MORE... EARN MORE... OWN MORE They own 59.3% of the homes; 62.3% of the washing machines; 68.4% of the automobiles. They buy 75.7% of hair preparations; 71.2% of cigarettes; 67.2% of soap and detergents; 61% of beer and ales; 71.6% of automotive products, etc. 2 I WIBG reaches more families in all categories but especially more families with children under 20 I than any other Philadelphia station * Pulse study of Philadelphia family radio characteristics. FOR A COPY of this new depth study of Philadelphia write or call WIBG, Philadelphia, or see your Katz representative. Ik l^kMobd^ bum u/kw& L/Oio/i& going mtk V\f ■ BG i .STORER station