Broadcasting Telecasting (Oct-Dec 1959)

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WHEELING: TV MARKET *Television Magazine One Station Reaching The Booming Upper Ohio Valley oming upper ui No. 14 IN A SERIES ABOUT THE DIVERSIFIED UPPER OHIO RIVER VALLEY: PIPE COUPLINGS The world's largest independent manufacturer of Pipe Couplings is the proud boast of the Wheeling Machine Products Company of Wheeling, West Virginia, an important element in the industrial picture of the WTRF-TV area. Founded in 1918 for the precision manufacture of Pipe Couplings, the Wheeling company has expanded its product lines to include Pipe Nipples, Water Well Drive Points, Drive Shoes and Drive Caps, Bushings, Plugs and Plastic Fittings. Its "X-L" trademarked products are shipped all over the world. Important, too, to those with products to sell is the $3 million annual payroll of the Wheeling Machine Products Co. It is a potent part of the $21/2 billion spendable income enjoyed by the 2 million people in the prosperous 36-county area served by WTRF-TV. MI For availabilities, call Bob Ferguson, VP arid Gen. Mgr., or Needham Smith, Sales Manager, at CEdar 2-7777. National Rep., George P. Hollingbery Company. 316,000 watts fljj Q fj network color WHEELING 7, WEST VIRGINIA a market that's reaching new