Broadcasting Telecasting (Oct-Dec 1959)

Record Details:

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IT'S A FACT! WCBM has a long continuing record of reaching adults* in Baltimore. Why? Because there is a definite preference for the kind of adult-level programming WCBM has always featured. No matter what product or service you have to sell WCBM reaches the ears of the people you want to reach — the listeners with money to spend in the vital Baltimore — Maryland market. PETERS, GRIFFIN, WOODWARD, inc. , Exclusive National Representatives *Nielsen Adult Listenership Surveys OOOO A CBS Affiliate 10,000 Watts on 680 KC Baltimore 13, Maryland BROADCASTING, November 2, 1959