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WWTV Alone Sells the Market:
CADILLAC AREA SALES ARE GREATER THAN
JCS No. 3 shows that WWTV has iaily circulation, both daytime and lighttime, in 36 Michigan counties.
WKZO-TV — GRAND RAPIDS -KALAMAZOO WKZO RADIO— KALAMAZOO BATTLE CREEK WJEF RADIO — GRAND RAPIDS WJEF-FM — GRAND RAPIDS KALAMAZOO WWTV — CADILLAC, MICHIGAN KOLN-TV — LINCOLN. NEBRASKA
Associoted with WMBD RADIO — PEORIA. ILLINOIS WMBD-TV — PEORIA, ILLINOIS
Retailers in the Cadillac-Northern Lower Michigan market sell more goods than are sold in all of New Hampshire*!
And no other salesman even begins to cover this market for you as well as WWTV, Cadillac! WWTV has NCS No. 3 daily circulation, both daytime and nighttime, in 36 Northern Lower Michigan counties. The Cadillac-Traverse City metropolitan area ARB survey (May, 1959) gives WWTV the No. 1 spot in 202 of 250 competitive quarter hours surveyed, Sunday-Saturday.
Add WWTV to your WKZO-TV (KalamazooGrand Rapids) schedule and get all the rest of outstate Michigan worth having. If you want it all, give us a call!
*New Hampshire's retail sales {1/1/58-1/1/59) were $689.8 million. Sales for the same period in 36 Northern Lower Michigan counties were $800.7 million.
WWTV
316,000 WATTS • CHANNEL 13 • 1282' TOWER CBS and ABC in CADILLAC
Serving Northern Lower Michigan
AveryKn ode/, Inc., Exclusive National Representatives
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; / I BROADCASTING
THE BUSINESS WEEKLY OF TELEVISION AND RADIO
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BROADCASTING* Magazine was founded in 1931 by Broadcasting Publications Inc., using the title: BROADCASTING* — The News Magazine of the Fifth Estate.
Broadcast Advertising* was acquired in 1932, Broadcast Reporter in 1933 and Telecast* in 1953.
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BROADCASTING, November 2, 1959