Broadcasting Telecasting (Oct-Dec 1959)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1959
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
000599
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
August 28, 2022
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Middle Georgia Radio and Television Stations Win First Place in JZi E Si rJL"^i. Contest! An unusual, distinctive, custom-tailored promotion and merchandising program captured first place in the country in the Zesta contest for WMAZ Radio and Television in Macon, Georgia. The judges, in selecting WMAZ for the award, pointed out that the station used fresh, new ideas rather than stale approaches to promotion and merchandising. We are proud to salute WMAZ Radio and Television as the winner in our contest for the best promotion campaign built around the introduction of the new Zesta 8-pak carton. The Strietmann Biscuit Company A DIVISION OF UNITED BISCUIT COMPANY OF AMERICA BROADCASTING, November 2, 1959 79