Broadcasting Telecasting (Oct-Dec 1959)

Page scan 0001489 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1959
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
0001489
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 27, 2024
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TV REPORT agree on Atlanta For the month of October Mr. ARB discovered that WSB-TV was viewed by the most people 62% of the time. Then along came Mr. Nielsen in November and revealed that this same dominance existed, only more so. WSB-TV led with top audiences 74% of the time! In thi? 3-station market ARB found WSB-TV with half of the top 10 shows of October. According to Nielsen, WSBTV had nine of them — and one of the nine was a WSB-TV produced news show. In few major markets do advertisers find such massive preference for one station. Teamed with WSB-TV's bigger coverage pattern, it is producing uncommonly good, sales results. Certainly your advertising belongs on WSB-TV. ATLANTA'S WSB-TV CHANNEL 2 Affiliated with The Atlanta Journal and Constitution. NBC affiliate. Represented by Petry. Associated with WS0C/WS0C-TV, Charlotte; WHI0/WHI0-TV, Dayton. BROADCASTING, December 28, 1959 25