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100% set saturation. He said tv now is at two-thirds saturation. The BBC system of "public service broadcasting" does not restrict programming, gives broadcasters full scope and produces the best results, Mr. Beadle believes. "The system has a great record and an even greater future."
Unions oppose second vhf for Vancouver
Opposition from retail merchants and unionists developed at the January 1821 public hearings of Board of Broadcast Governors for a second television station at Vancouver, B.C.
Retail Merchants Assn. of Canada opposed the bid of Metropolitan Ltd., on grounds that CKWX Vancouver, and CKNW New Westminster, B.C., as well as the daily Vancouver Province and Vancouver Sun were shareholders. The retail merchants claimed this would give the station and its owners too much control of advertising in the Vancouver area.
Unionists through the British Columbia Federation of Labor opposed all five applicants for a second tv station, arguing in its brief that only the government-owned Canadian Broadcasting Corp., which now operates CBUT (TV) Vancouver, should have the right to have a second station.
Five applicants for the competitive station to CBUT were questioned in detail as to financing, program plans, advertising content, and amount of Canadian content in proposed program schedules. Ownership of shares in other radio and television stations across Canada were filed by members of syndicates applying. Practically every group had one or more members with some share, even though less than 5%, in some radio or tv stations across the country. One of the applicants, Coast Tv Ltd., announced that it had given 6% of its voting shares to the U. of British Columbia and that the dean of the law school at the university would be a director.
The university presented a brief, urging that all Canadian tv stations be required to use some university facilities for program production. With no university tv station applications expected anywhere in Canada, this brief has some importance as a precedent for other universities to follow when applications are heard in Ottawa, Toronto, Montreal and Halifax later this winter.
Pay tv delayed
Canada's experiment with pay television, which was to have started by Christmas, (Broadcasting, June 22, 1959) has now been postponed till midFebruary. Pay-tv installations are now being readied in the Etobicoke area of
BROADCASTING, February 1, 1960
Toronto, Ont. Trans-Canada Telemeter Co., a subsidiary of Famous Players Canadian Corp., has its studios equipped in the suburban Toronto area. Installation of pay-tv control box will cost subscribers $5. There are no other regular charges.
All other payments are taken care of as fees announced through one channel, Barker channel, on Telemeter control box. This channel, when turned on, tells what entertainment is available and at what cost. The customer then drops money in the box. A tape records money collected. There are three channels on the Telemeter box. The first is for announcements without charge. The second is for pay movies and entertainment such as closed circuit sporting events. The third, for public service features, which will be free.
New Canadian rep
A new station representation organization, Air-Time Sales Ltd., has been formed in Toronto, to represent 14 Canadian radio stations which enjoy a monopoly in their locality, and 4 Caribbean stations.
Air-Time Sales works in conjunction with Radio Representatives Ltd., Toronto, of which it is an outgrowth. It has found that two different approaches were necessary to sell one-market and multiple-market stations.
Air-Time Sales will handle one-market stations, most of which are in smaller Canadian communities or suburban markets of metropolitan centers. Michael J. Callahan is president and general manager of the new firm. John Tyrrell is sales manager.
In addition to Canadian stations the firm will represent Radio lamaica, Barbados Rediffusion, Radio and Rediffusion Trinidad, and Radio Demerara, British Guiana.
• Abroad in brief
Canadian selling survey • A survey on the selling methods of Canadian
broadcasters and the national Canadian Assn. of Broadcasters is now being made by Woods Gordon & Co. Ltd., Toronto management consultant firm. The report is to be made at the March 21 CAB meeting, at the Chateau Frontenac Hotel, Quebec City, Que. The vacancy left by the recent resignation of Charles Fenton, CAB sales director, who is now with station representation firm Stephens & Towndrow, Toronto, will not be filled until the report has been studied by CAB executives.
Tv for V.I. • VITV (TV), the first television station in the Virgin Islands, is expected to begin broadcasting operations within the next two months. Studios will be located in the capital city, Charlotte Amalie, St. Thomas. Transmission will be by closed circuit, with programs carried by coaxial cable throughout St. Thomas. Coaxial systems to be installed on other islands will be served by microwave transmission from St. Thomas. VITV is owned by William R. Lastinger, who also owns KAZZ Austin, Tex.
Study group • CHUM Toronto, Ont., has announced a study group at North Toronto Collegiate for young people from 18 to 30 years to enter the broadcasting field. CHUM is charging $10 for the course, refundable to those who attend all ten lectures. The station also donates $10 towards a scholarship for each $10 it refunds. The course is conducted by radio and television executives in Toronto and covers all phases of administration, announcing, writing, newscasting, commercials, public service, publicity, sports, merchandising and management as related to the broadcasting field. The station will maintain a file of students participating, interview them, and circulate their qualifications throughout the broadcasting industry. Courses start Feb. 1.
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