Broadcasting (Apr - June 1960)

Page scan 000753 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
Apr - June 1960
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting (Apr - June 1960)
Leaf #:
000753
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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Help Wanted— (Cont’d) Announcers California calling. If you are a versatile announcer with first phone who wants to work in stable operation in a lovely town of 45,000 that features network and local news plus good listenable music, then let’s exchange information. You tell us all about yourself with complete resume of experience, references and send tape cut at 7V2 rpm with commercials, short news, music intro and ad lib. We will answer promptly with information on the most beautiful area of California, plus our salary, fringe benefits and major medical plan, send to Foy Willing, P.O. Box 1651, Salinas, California. Technical Experienced engineer — East coast (southeast) station. 5 kw daytimer remote control. 15 to 20 hours announcing; will train. Good salary. Box 686S, BROADCASTING. Enterprising independent station in Virginia needs engineer-announcer. First class ticket essential, announcing secondary. Short hours, salary commensurate with experience. Reply Box 344A, BROADCASTING. Chief engineer announcer 1000 W DAD Michigan station. Maintenance ability and announcing experience. Want man looking for permanent location and chance for advancement. Send resume, photo, and tape to Box 346A, BROADCASTING. Chief engineer for eastern Pennsylvania, 5 kw radio station. Directional experience necessary. Reply to Box 362A, BROADCASTING. Rocky Mountain west vacation land. Engineer-announcer, starting salary $115.00 per week. KRTN, Raton, New Mexico. Beginner with first class license for transmitter duty. Chance to gain experience. Must have car. Contact Leo A. Jylha, WBCM, Bay City, Mich. Engineer with first class ticket. Transmitter duties plus some studio work in Monroe, Michigan. Contact Irv Laing, WQTE, 1260 Library Place, Detroit 26, Michigan, Woodward 2-0900. First phone engineer for am-fm operation and maintenance. Must be experienced. WSBC, Chicago 12, Illinois. Chief engineer for 2-tower directional under construction near Des Moines, Iowa. Some announcing required. Salary open. Opportunity for growth with rising corporation. Rush air check tape and detailed letter to Bob Betts, 6216 Holcomb, Des Moines. Production-Programming, Others Continuity. Experienced preparation of production spots. Must be able to write creative and selling copy. Permanent position, salary open. Ohio am, fm, tv. Detail past experience, references, salary expected and enclose samples of work and small photo. Confidential. Box 129A, BROADCASTING. News directors and personnel. Have openings, now and future, for three-station chain midwest-southwest. Aggressive local operations. Tape, photo and resume necessary. Box 351 A, BROADCASTING. Experienced, energetic newscaster capable of supervising three man news staff, wanted by established, successful mid-western radio station. Emphasis on local news. If you are on the way up and interested in more money with an alert operation, send full details with tape, which we'll return, to Box 373 A, BROADCASTING. Program-production manager wanted. Large regional mid-west station offers a real opportunity for well-qualified, versatile man who can capably handle all phases of programming and production. Send complete qualifications, references and salary requirements to Box 384A, BROADCASTING. Top sales and production personnel. KASE, Austin. Texas. Help Wanted — (Cont’d) Situations Wanted — (Cont’d) Production-Programming, Others Announcers WNXT, Portsmouth, Ohio needs experienced spot copywriter. Apply Manager. News director with good music show delivery, to gather and write local news, pull afternoon music show and evening news block. Must be sober, steady and experienced, prefer married man. Good pay. Pleasant working conditions. Contact Mr. Merchant, WPRW, Manassas, Virginia. Empire 8-3108. RADIO Situations Wanted — Management Sports announcer play-by-play all sports. Plenty of experience. Box 636S, BROADCASTING. Young, married, veteran, some experience wishes chance to swing for lively station, available 10 June, POrter 2-1310, Clovis, New Mexico. Box 184A, BROADCASTING. “Great” says Mrs. Allen; Bob more modest. Good voice, much potential, experience. Adult format; urban, persuasive sales delivery. No top 40 or shouter. Authoritative news delivery. Currently employed, have given notice. Hurry! Box 241 A, BROADCASTING. Management team available. 36 years combined management and all departments. Versatile. Operate small staff. Outstanding sales and programming. College background. First phone. Presently employed. Interested position with profit potential — preferably midAtlantic states. Box 248 A, BROADCASTING. Morning personality. Not just dj, but dj with definite personality. Now earning $125. Worth every nickel. 5 years experience. Box 28 1A, BROADCASTING. Announcer. Experienced. News, commercials, dj. Run board. Versatile. Will travel. Box 282A, BROADCASTING. Manager. Two station experience. Handle national, local sales. Family man. Box 252A, BROADCASTING. First phone announcer. 5 years experience including maintenance. All kinds of protravel. Box 283A, I want radio management — midwest market. Experienced all phases. Now employed five station market. Best references. Box 259A, BROADCASTING. Thoroughly experienced and successful in competitive sales — sales management — programming— administration — 18 years. BA degree; 36, high-type. For past year, assistant manager — salesmanager in 25-station, IV2 million market. Present opportunity for advancement too limited. Can produce efficient, high-caliber, profit-making operation in larger or small market. Have done it; am doing it. Box 343A, BROADCASTING. West. Manager-chief engineer for small station. Age 39. 10 years radio. Now employed. Box 345A, BROADCASTING. Owners. Switch to profitable adult programming with reliable, sober family man offering turnkey job backed by 15 years in broadcasting ownership rep agency. Box 367A. BROADCASTING. Attention, station owners: Want position as general or commercial manager in Texas, preferably within 100 miles of Abilene. Over 20 years successful radio experience, all phases. Will be free to travel June 1st to look over Texas radio opportunities. Stable financial position, excellent business and personal references. Active in civic affairs, past president Chamber of Commerce, Lions Club, etc. Guarantee to produce results in real American money. Potential market more important to me than present station revenue. Married, 4 teenage youngsters, one starting Abilene Christian College in Fall. Box 379A, BROADCASTING. Good man behind your mike? Good ironworker loyalty? Good ' tape editor? Meet another one. Box 394A, BROADCASTING. Young announcer, good at news and sports. Pleasing personality. Box 330A, BROADCASTING. Young, female dj-announcer. Can handle sales work also. Anywhere. Box 331A, BROADCASTING. DJ-sportscaster-newsman. Four years experience. College graduate, 22. Available June tenth. Box 332A, BROADCASTING. Announcer, experienced, sincere, versatile. Seeks radio/tv opportunity. Box 333A, BROADCASTING. Daybreak man. Adult appeal. Genuine personality. Good news-desk, air. Box 395A, BROADCASTING. Swinging personality or excellent adult appeal music master. Now working in major mid-west market. Young, married, reliable with perfect record. Desire south or southwest. Write Box 337A, BROADCASTING. DJ, young, ambitious. Presently employed. Has schooling, desires top 40. Wants progressive organization. Box 339A, BROADCASTING. Announcer: Experienced, vet, tight format, board, not a floater, prima donna. Box 350A, BROADCASTING. Finished with the frost! Experienced announcer with wife wants to thaw out (and settle) in Florida, California or east. 26 years old veteran, college man, presently employed. Box 354A, BROADCASTING. Will manage your radio station and make you profits, 30 years experience. Box 391A, BROADCASTING. Sales Next step — Young, energetic, college grad four years major network experience seeks future in radio sales. Box 334A, BROADCASTING. Sales manager — for. am or tv station. Top sales record in one of nation’s largest markets last three years running. Experienced local, regional, national sales. Will relocate. Available in 90 days. Write Box 365A, BROADCASTING. $2500 monthly radio sales wants Chicago area location radio or tv sales. Age 29, male, presently employed, writing background. Box 390A, BROADCASTING. Radio/tv sales/management. Ohio only. Ten years sales experience. College, family, top character/industry references. 35. Box 393 A, BROADCASTING. PD ten years experience, all phases radio. Some tv. 34, married, family. Wants better position in sales or pd. Available June 1. Box 405 A, BROADCASTING. Good news-desk, air. Box 396A, BROADCASTING. Eight years, solid references. Finest of radio background. Knows news and music. Veteran with college. Familiar with standard and formula radio. Operate board. Good solid experience. Box 360A, BROADCASTING. AM-FM-TV announcer with 5 years experience in all phases air work looking for that permanent position with a future. Talented hard worker with good ratings tired of no-talent, no-overtime, no-raise and no-future job. Box 364A, BROADCASTING. Adult appear. Genuine personality, clean, adult air. Want position offering advancement to news head. Top tape editor. Box 397A, BROADCASTING. No money down — years to pay! Thoroughly experienced — announcing — news — sports programming — management. Excellent voice and delivery. Successfully established but desire larger market. Young, married, definite station asset. Box 320A, BROADCASTING. The up-’n-at-’em am show for adult weightlifters and ironworkers. Pen, air news. Box 398A, BROADCASTING. BROADCASTING, May 9, 1960 107