Broadcasting (Apr - June 1960)

Record Details:

Title:
Broadcasting
Date:
Apr - June 1960
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting (Apr - June 1960)
Leaf #:
0001083
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 06, 2022
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William W. Joyce, vp and tv sales manager, Katz Agency, Chicago, becomes manager, Detroit office. Alan T. Axtell, manager of St. Louis office, named tv sales manager, Chicago. James E. Muse, St. Louis sales staff becomes office manager, and Arthur J. Underwood is appointed senior salesman in radio sales for Detroit area. John R. DiMeo, formerly manager of KPUG Bellingham, to KAYO Seattle, both Washington, in similar capacity. Ted Carlson, formerly with KIRO, that city, joins KAYO as general sales manager. Morris J. Levin and Betty J. Southard join Washington law firm of Roberts & Mclnnis. Mr. Levin formerly was in office of general counsel, U.S. Post Office Dept, and Miss Southard formerly served in appellate branch, Litigation Div., National Labor Relations Board. David Loring, news director at WGIL Galesburg, 111., elected president of Illinois Associated Press Broadcasters Assn., succeeding Phil Miller, WTAX Springfield. Donald Yaeger, with WSMI Litchfield, elected vp. Dale Coleman, news director of WTVP (TV) Decatur, elected president of UPI Broadcasters of Illinois, succeeding Robert Brown of WMAY Springfield. Ed Ronne of WMBI Chicago, and Fred Cline, WSIL-TV Harrisburg, named vps and Frank Spencer, UPI Chicago, appointed secretary. M.J. Bergstein, WMAJ State College, elected president of Pennsylvania Assn, of Broadcasters, succeeding Cecil Woodland of WEJL Scranton. Tom Metzger, WMRF Lewistown, and Robert Gulick, WGAL Lancaster, named first and second vps, respectively. George H. Allen, general manager and assistant publisher of McCall’s magazine, appointed special assistant to president of Meredith Publishing Co., including work with company’s broadcast division (KCMO AM TV Kansas City; KPHO-AM-TV Phoenix, Ariz.; WOW-AM-TV Omaha; WHENAM-TV Syracuse and KRMG Tulsa, Okla.). He also will coordinate plans for other divisions and subsidiaries of Meredith. He will headquarter in New York. Mr. Allen Mr. Joyce Herbert E. Evans, president of Peoples Broadcasting Corp., elected president of YMCA. Mr. Evans, on board of directors of RAB. also is U.S. radio-tv representative to Inter-American Assn, of Broadcasters and is member of its directive board. Mr. Evans Calvin J. Smith, general manager, KFAC Los Angeles, elected chairman of Southern California Broadcasters Assn. Other new officers: vice chairman, Charles Hamilton, KFI Los Angeles; secretary, Herb Comstock, KAVL Lancaster; treasurer, Ernest Spencer, KWIZ Santa Ana. Gus Da to, maintenance supervisor at KTTV (TV) Los Angeles, appointed to new post of engineering supervisor. Chuck Adams, staff tv engineer at KTTV, promoted to video tape engineering supervisor. Mr. Schorr Herbert Schorr, formerly owner of WFEC Miami, appointed general sales manager of WHATAM-FM Philadelphia. Mr. Schorr previously was sales manager of WOV New York and with RKO General. Dan Hayslett, general manager of KXIL Dallas, elected president of Assn, of Broadcast Executives of Texas. Bob Keefe, manager of NBC Spot Sales, Dallas, named vp. W.W. Warren, executive vp of KOMO-AM-TV Seattle, elected chairman of board of Washington Assn, of Broadcasters. Ronald A. Murphy, formerly association’s managing director, elected president. Allen Miller of KWSC Pullman named secretary-treasurer and Tom Bostic of KIMA-AM-TV Yakima elected vp. Ken Hastie, WMT Cedar Rapids, elected president of Iowa Broadcasters Assn., succeeding Paul Loyet, WHOAM-TV Des Moines. Robert Erickson, KOKC Keokuk, elected vp, Paul Elliott, KRNT-AM (TV) Des Moines, treasurer and Jim Duncan, Drake U., executive secretary. Paul Bain appointed director of promotion and pr at KOB-AM-TV Albuquerque, N.M. Ray W. Ervin, local sales manager of WGIV Charlotte, N.C., promoted to national sales manager. Prior to joining station in 1953, Mr. Ervin had been with MGM for 20 years. Mr. Ervin CHRIST'S RETURN— Myth or Reality? Seventh-day Adventists believe deeply Christ's promise to return, literally, visibly — in our own age. While applying their efforts to world problems. Adventists look to this coming as the ultimate solution of those problems. motivating a world program of service. F rpA* Background reference volume on the nee. seventh-day Adventist Church, 128 pp., Writ*** Adventist Public Relations Office vv i ue. 684Q Eastem Avenue', N.W., thumb-indexed, leatherette-bound. Washington 12, D. C. Please write on letterhead. RAndolph 3-0800 BROADCASTING, May 30, 1960 73