Broadcasting Telecasting (Jan-Mar 1960)

duce both live and film tv programs and will announce its four properties and other projects within the next week. At NBC-TV some of the productions on which Mr. Graff worked were the Wisdom series. Assignment Southeast Asia and Assignment India. Change in hq • MCA-TV Ltd. reports that its international headquarters henceforth will be at the offices of MCA Canada Ltd. at 180 University Ave., Toronto, Canada. It will be under the supervision of Peter McDonald and Gunnar Rugheimer, vice presidents of MCA Canada Ltd., with Mr. Rugheimer covering the Western Hemisphere and Mr. McDonald the Eastern Hemisphere. 'Spearhead' public affairs • WBTV (TV) Charlotte, N.C. has come up with a new public affairs program series titled Spearhead. Scheduled for prime evening hours, the series will depict the progress of the Carolinas in programs of varying lengths. First show (IV2 hours) featured a team of Charlotte surgeons performing openheart surgery on a 4-year-old girl. Other programs will include a 15hour telethon in behalf of the Fine Arts Fund, participation in a SAC bomber raid on the city and entertainment features. The series is produced by Robert L. Rierson, WBTV program operations manager. Ciro's series • Paramount Television Productions has closed a deal with Frank Sennes, night club impresario, to tape and syndicate a musical variety series to be called Celebration at Ciro's, taped at that Hollywood night spot. A 30-minute pilot was filmed Feb. 15. Mr. Sennes is executive producer and Larry Peerce is director. Dickens on tv • Video-Tel, N.Y., has obtained distribution rights to a new half-hour tv series, Tales From Dickens. Negotiations for the contract were handled by Joseph Brandt, Video-Tel consultant, and Harry Alan Towers, Here are the next 10 days of network color shows (all times are EST). NBC-TV Feb. 27, March 1-4, 7-9 (6:30-7 a.m.) Continental Classroom. Feb. 27, March 1-4, 7-9 (11-11:30 a.m.) Price Is Right, participating sponsors. Feb. 27, March 1-4, 7-9 (12:30-1 p.m.) It Could Be You, participating sponsors. Feb. 29 (10-11 p.m.) Ponds Presents Paris a la Mode, Ponds through J. Walter Thompson. March 1, 8 (8:30-9:30 p.m.) Ford Startime, Ford through J. Walter Thompson. March 1, 8 (9:30-10 p.m.) Arthur Murray Party, P. Lorillard through Lennen & Newell and Sterling Drug through Norman, Craig & Kummel. March 2, 9 (8:30-9 p.m.) Price Is Right, Lever through Ogilvy, Benson & Mather and Speidel through Norman, Craig & Kummel. March 2, 9 (9-10 p.m.) Perry Como's Kraft Music Hall, Kraft through J. Walter Thompson. March 3 (9:30-10 p.m.) Ford Show, Ford through J. Walter Thompson. March 4 (8:30-9:30 p.m.) The Art Carney Show, A.C. Sparkplug through Campbell-Ewald and United Motors Service General Motors through D. P. Brother. March 4 (9:30-10 p.m.) Masquerade Party, Hazel Bishop through Raymond Spector and Block Drugs through Grey Adv. March 5 (10-10:30 a.m.) Howdy Doody Show, Continental Baking, Nabisco through Ted Bates. March 5 (10:30-11 a.m.) Ruff and Reddy Show, Bordon through Benton & Bowles. March 5 (7:30-8:30 p.m.) Bonanza, RCA through Kenyon & Eckhardt. March 5 (9:30-10:30 p.m.) Journey to Understanding, American Motors through Geyer, Moray, Madden & Ballard and Norelco through C. J. LaRoche. March 6 (1:30-2 p.m.) Frontiers of Faith. March 6 (8-9 p.m.) Breck Sunday Showcase, Breck through Reach, McClinton. March 6 (9-10 p.m.) Dinah Shore Chevy Show, Chevrolet through Campbell-Ewald. March 7 (10-11 p.m.) Steve Allen Plymouth Show, Plymouth through N.W. Ayer. British producer of the series. International expansion • Independent Television Corp. is expanding its sales force with a new office in Mexico, a second branch in Canada and arrangements for sales and dubbing in Brazil. Henry Ehrlich heads the Mexican office. The new Canadian base is in Montreal, staffed by William B. Clapham, manager, and Donald Roe, sales representative. Both report to Toronto where John E. Pearson heads ITC of Canada Ltd. In Brazil, CineCastro Labs has signed an exclusive agreement to sell ITC products and dub in Portuguese. ITC currently has a portfolio of 22 shows sold in 43 countries. Tv information • WNDU-TV South Bend, Ind., has inaugurated a series of five minute programs designed to give listeners a clearer and more comprehensive idea of what the television industry is trying to accomplish. According to W. Thomas Hamilton, general manager of the Notre Dame U. station, the series covers such areas as advertising and general welfare; broadcasting in the public interest; careers in tv, and the tv generation. Mr. Hamilton delivers the talks. Youth forum • A series of programs which bring together leaders in various fields discussing the problems facing youth has been started by WLAC-TV Nashville, Tenn. Dr. Ray Balester, a professor in psychology at Vanderbilt U., and Mrs. Ruth Talley, WLAC-TV public relations director, serve as comoderators. The programs are filmed and are made available to tv stations throughout the state and to schools and social organizations. Free film • The Commonwealth of Nations, a public service tv film series, will be available to stations after April 1 through the British Information Service at no charge. There are 13 half -hour films in the series dealing with history and current affairs of the British Commonwealth. They were produced by the National Film Board of Canada. Each film presents a comprehensive camera report on various cultures customs, traditions and philosophies of the member nations of the British Empire. Bar series • ABC TV has engaged Hubbell Robinson Productions to prepare a new one-hour series entitled Logan. A Lawyer's Story for the network's 1960-61 season. Scheduled to start production late February at Revue Studios in Hollywood, the series will offer fictionalized versions of unusual litigations as experienced by a young New York attorney, it was said. Mr. Robinson is executive producer and Jules Bricken, producer. Cartoon comeback • Manhattan Productions Inc., N.Y., has acquired 260 Winky Dink & You cartoon for syndication, with stations participating in returns on tracing kits sold in conjunction with the show. Winky Dink & You was on CBS-TV for 3*/2 years. The cartoons run 5-6 minutes and can be used alone United Press International C Facsimile Newspictures and United Press Movietone Newsfilm Build Ratings J 74 (PROGRAMMING) BROADCASTING, February 29, 1960