Broadcasting Telecasting (Jul-Sep 1960)

Record Details:

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CLEVEREST ADVERTISING INVENTION SINCE TELEVI Here's how to get a sneak preview of the new 5-minute "Sidesplitters" by the world's wackiest inventor . . . Rube (who else?) Goldberg. One look at the pilot film now available for audition and you'll know why this dizzy series will dazzle, delight — and sell! National advertisers and their agencies can spend the most valuable five minutes of a lifetime catching this preview (custom-shown at your convenience). 130 of these episodes, each with a new invention, and starring Joe Flynn and Dave Willock with the animated artistry of Rube Goldberg, will be available for TV advertisers in 1961. TV ADVERTISER (A) READS AD IN PAPER AND JUMPS UP AND DOWN WITH GLEE, JACKING UP DOG (B) — DOG GRABS BONE (C), OPENING CAGE(D)AND RELEASING MOTHS(E) WHICH EAT LARGE WOOLEN SOCK (F) LOSS OF WEIGHT IN SOCK CAUSES LIGHTED CANDLE (G) TO SET FIRE TO WIG SHOWING NEW BEEHIVE HAIRDO (H) FIREMAN ( I ), SEEING FLAMES, RUNS ON TREADMILL (J) WHICH SETS PROJECTION MACHINE (K) IN MOTION SHOWING PILOT OF RUBE GOLDBER&'S NEW TV SHOW! Audition Screenings by appointment: Call or Wire: Richard Carlton, Vice President in Charge of Sales TRANS-LUX TELEVISION 625 Madison Avenue, New York 22, N. Y. Phone: PLaza 1-3110 Chicago • Los Angeles / BROADCASTING, September 26, 1960 31