Broadcasting Telecasting (Jan-Mar 1961)

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Here are just a few of the great "Films of the Fifties": WOR-TV has acquired a television exhibition license from Seven Arts Associated Corp. for Warner's "Films of the Fifties"— forty of Hollywood's finest feature motion pictures: all post1950, twenty-six in color! The purchase was made at an all-time high price of more than one million dollars. WOR-TV, the nation's #1 movie station, has added these outstanding films in keeping with its continuing policy of programming the best in motion pictures! To millions of New York TV viewers this historic acquisition represents a new high in motion picture entertainment. To advertisers, it represents a new peak in quality, audience-building programming. JOHN WAYNE KIRK DOUGLAS THE HIGH AND THE MICHTY — 1954 in color THE BIG TREES — 1952 in color DORIS DAY TEA FOR TWO — 1950 in color JIMMY DEAN REBEL WITHOUT A CAUSE— 1955 N COLOR ALFRED HITCHCOCK'S STRANGERS ON A TRAIN— 1951 BURT LANCASTER THE CRIMSON PIRATE— 1952 in color WOR-TV CHANNEL Owned and Operated by RKO General, Inc. A Subsidiary of The General Tire & Rubber Co. SEVEN ARTS ASSOCIATED CORP. GARY COOPER SPRINGFIELD RIFLE— 1952 in color JUDY GARLAND A STAR IS BORN— 1955 in color