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Broadcasting Telecasting (Apr-Jun 1961)

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A VERY "SPECIAL" STATION IN LOS ANGELES On this spread are twenty answers. Twenty answers to a knotty question: which station to use, in seven-channel Los Angeles? These are twenty special, extraordinary programs on KTTV in recent months. There were many more. You can't buy these programs. But you can buy what they generate: an attentive, aboveaverage audience which gets more memorable television per second out of KTTV. That's the kind of station your spots, as well as your specials, should be on. KTTV • TIMES-MIRROR BROADCASTING COMPANY, 5746 Sunset Boulevard, Los Angeles 28, California 54 BROADCASTING, June 26, 1961