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No.
f We've been in the No. 1 Spot here in the Mid^^^^ Michigan market for the past 7 years
I (Hooper) . Measure us by any rating service survey and you'll find WILS dominating . . . with more than three times the audience of the next station (as much as 67% of the total radio audience). See our Jan.-Mar. '62 Hooper. Our primary signal (5,000 watts daytime) reaches all three metro counties (Ingham, Eaton and Clinton) plus all of Jackson, Calhoun, Ionia and Gratiot. For seven years (Hooper '55-'62) we have dominated the MidMichigan metro market. This unusual metro market has industry (Oldsmobile) , government (State Capital) and education (Michigan State University) to give it an economic tripod that ALWAYS MEANS BUSINESS!
I
MID-MICHIGAN'S BIG No. 1 BUY
RADIO
WISL
1320
Represented by Venard, Rintoul & McConnell
to the September trial making arrangements to be on hand with our live equipment to televise this activity of nationwide importance. Many trips, almost daily, were made to Tyler. Numerous discussions were held with Judge Otis T. Dunagan. We had no way of knowing what the judge's decision would be with respect to cameras in his courtroom, but we were given his permission, through thoughtful cooperation and work, to have our cameras positioned in the courtroom to televise the court's decision on whether the cameras could remain. Judge Dunagan was consulted as to the number of cameras, the position of those cameras, the remote unit, the lighting requirements. We even went so far as to black out the red lights on the cameras themselves. . . .
It was thoroughly understood from the beginning that we were to make our coverage available to any and all that were interested. ... A pooled broadcast was suggested to the judge, but he was not interested at the time. Now he wishes he had considered it. .. . . We took precaution within our control to prove once and for all what television could do in a courtroom. . . .
The problems that existed, which were blown up out of all proportion, were not created by live television but by unnecessary sound-on-film cameras from the newsreel companies, still photographers from the newspapers, to mention just a few. . . .
I will agree with you 100% on the importance of cooperation and understanding on the part of all if we go back to Tyler. I understood it before we went to Tyler in the first place. — Mike Shapiro, general manager, WFAA-AM-FM-TV Dallas.
[The editorial intended no singling out of live tv or any station in criticizing the presence of excessive equipment at the court session. It suggested that if television were to cover the trial after it resumed (it was postponed for reasons not involving tv coverage) , a coordinated effort among broadcasters was needed to make equipment as inconspicuous as possible. For further developments see story in Programming, this issue.]
Editor: Your story on the Estes trial [Programming, Oct. 1] lists several stations on hand, but omits any mention of KTAL-TV Shreveport, even though the picture used shows Paul Meighan, news editor . . . and Steve Alexander with sound camera. . . .
KTAL also had a crew of one to ten people on the scene throughout the entire incident at Oxford, Miss. Our cameraman, Fred Deckard, was one of those attacked by the mob; his station wagon, movie camera and lighting equipment were totally destroyed, but the film he had just taken survived and provided a dramatic highlight to our extensive coverage. . . . — Walter M. Windsor, general manager, KTALTV Shreveport, La.
Broadcasting Publications Inc.
President Sol Taishoff
Vice President Maury Long
Vice President Edwin H. James
Secretary H. H. Tash
Treasurer B. T. Taishoff
Comptroller Irving C. Miller
Asst. Sec.-Treas Lawrence B. Taishoff
mm ( B RO ADCASTI N G
THE BUSINESSWEEKLY OF TELEVISION AND RADIO
Executive and publication headquarters: Broadcasting-Telecasting Bldg., 1735 DeSales St., N.W., Washington 6, D. C. Telephone Metropolitan 8-1022.
Editor and Publisher Sol Taishoff
Editorial
Vice President and Executive Editor Edwin H. James
Editorial Director (New York) Rufus Crater
Managing Editor Art King
Senior Editors: J. Frank Beatty, Bruce Robertson (Hollywood), Frederick M. Fitzgerald, Earl B. Abrams, Lawrence Christopher (Chicago); Associate Editors: Harold Hopkins, Dawson Nail; Staff Writers: Sid Booth, Gary Campbell, Jim deBettencourt, John Gardner, Larry Michie, Leonard Zeidenberg; Editorial Assistants: Elizabeth Meyer, Rosemarie Studer, Nancy K. Yane; Secretary to the Publisher: Gladys Hall.
Business
Vice President and General Manager Maury Long
Vice President and Sales Manager Winfield R. Levi (New York)
Assistant Publisher Lawrence B. Taishoff
Southern Sales Manager: Ed Sellers; Production Manager: George L. Dant; Traffic Manager: Harry Stevens; Classified Advertising: Dave Lambert; Advertising Assistants: Robert Sandor, Joyce Zimmerman: Secretary to the General Manager: Doris Kelly.
Comptroller: Irving C. Miller; Assistant Auditor: Eunice Weston.
Publications and Circulation
Director of Publications: John P. Cosgrove; Circulation Manager: Frank N. Gentile; Circulation Assistants: David Cusick, Christine Harageones, Edith Liu, Burgess Hess, James E. O'Leary, German Rojas.
Bureaus
New York: 444 Madison Ave., Zone 22, Plaza 5-8354.
Editorial Director: Rufus Crater; Bureau News Manager: David W. Berlyn; Associate Editor: Rocco Famighetti; Staff Writers: George W. Darlington, Richard Erickson, Diane Halbert, Larry Littman; Assistant: Frances Bonovitch.
Vice President and Sales Manager: Winfield R. Levi; Institutional Sales Manager: Eleanor R. Manning; Advertising Representatives: Don Kuyk, Syd Abel; Advertising Assistant: Ellen Reilly.
Chicago: 360 N. Michigan Ave., Zone 1, Central 6-4115.
Senior Editor: Lawrence Christopher; Midwest Sales Manager: Warren W. Middle ton; Assistant: Barbara Kolar.
Hollywood: 6253 Hollywood Blvd., Zone 28, Hollywood 3-3148.
Senior Editor: Bruce Robertson; Western Sales Manager: Bill Merritt; Assistant: Virginia Strieker.
Toronto: 11 Burton Road, Zone 10, Hudson 9-2694. Correspondent: James Montagnes.
18 (OPEN MIKE)
Broadcasting* Magazine was founded in 1931 by Broadcasting Publications Inc., using the title, Broadcasting* — The News Magazine of the Fifth Estate. Broadcast Advertising* was acquired in 1932, Broadcast Reporter In 1933 and Telecast* in 1953. BroadcastingTelecasting* was introduced in 1946.
*Reg. U. S. Patent Office Copyright 1962 : Broadcasting Publications Inc.
BROADCASTING, October 15, 1962