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HOW YOU CAN DRAMATICALLY IMPROVE BUSINESS AND STATION PERFORMANCE FOR NEXT TO NOTHING...
How much more money could you make if you could . . .
Increase your potential audience Quadruple radiated program power Sound much louder and clearer Increase received S/N ratio
Offer the sponsor more listeners per dollar Increase listener loyalty Sound much better than competitors Reduce operating costs
And do it all for as little as $495.00? AUDIMAX stationsmore and more every day-do!
Here's how: Audimax is your assistant broadcast engineer—an electronic brain that boosts your station's radiated program power and market coverage, greatly improves sound, and improves operating efficiency by automatically controlling program levels with near-human intelligence and superhuman speed and accuracy— all without objectionable side effects and distortion.
Audimax differs in concept from ordinary level controls (limiters, compressors, AGC's, etc.) and accomplishes what they attempt to, without the additional problems they introduce. With such devices, the gain is always either rising or falling. With fast recovery times, pumping sounds occur. Slowing the recovery time allows short bursts of sound to put "holes" in the program. Audimax, instead, works like a competent engineering assistant.
Automatic Gain Riding— When levels are too high, Audimax quickly and inaudibly lowers the gain without thumping— When levels are too low, Audimax raises the gain without pumping. With explosive sounds, (e.g., pistol shots, barking dogs) Audimax momentarily corrects the gain, then instantly returns to previous level, without leaving "holes." When levels are correct, the gain remains constant. Audimax's exclusive platform mode of operation preserves short-term dynamic fidelity.
Automatic Program Control— Audimax's exclusive logic monitors the incoming signal and compares it with previous program information in its memory, deciding whether to raise, lower or main
BROADCASTING, October 22, 1962
tain constant gain. The result: Perfect levels every time. Gated Gain Stabilization— Audimax also recognizes noise and background effects and maintains constant gain during pauses, eliminating unnatural fade-out of the background effects and disturbing swish-up of background noise, completely preserving the natural sound of dramatic programs, sportscasts, etc. Return-to-Zero Feature— In standby conditions Audimax waits, and when convinced that the program has ended, slowly drops to normal gain.
Magnified Modulation and Market CoverageWhile performing control functions automatically, Audimax boosts overall levels— to 6 db higher than normal manual methods— quadrupling radiated program power and potential audience. You "stand out" on the dial, your programs sound louder, clearer and better than ever before, increasing listener loyalty. All this means more value for the sponsor, and a vast increase in your money -making potential.
Prove it for yourself. Satisfaction guaranteed. Order your Audimax today !
Audimax II RZ $625.00
Audimax I without Gated Gain Stabilization and Return-to-Zero feature . . . $495.00
LABORATORIES
STAMFORD, CONNECTICUT A DIVISION OF COLUMBIA BROADCASTING SYSTEM, INC.
Another product of CBS Laboratories contributing to better Broadcasting.
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