Broadcasting Telecasting (Oct-Dec 1962)

Record Details:

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Jim Ameche isa , radio salesman No, Jim Ameche doesn't peddle radios (unless one of your clients want to advertise them on KGBS, Los Angeles). He's one of radio's greatest salesmen. Sells anything — painlessly and effectively — with that versatile, distinctive Ameche voice. Great sales record, too, dating from radio's "golden age" ("Grand Hotel," "First Nighter," "Lux Radio Theatre," "Big Sister," dozens more), right through the switch from drama to today's modern sound. Talent of Jim's calibre is the rule, not the exception, on the Storer stations — Bob and Ray in New York, Joe Niagara in Philadelphia, Jim Uebelhart in Toledo, Bob Murphy in Detroit, Barbara Becker in Milwaukee . . . people and programming keyed to what the market likes best, rather than a frozen formula. Individuality is just one more reason why all the Storer stations are IMPORTANT STATIONS IN IMPORTANT MARKETS LOS ANGELES PHILADELPHIA CLEVELAND NEW YORK TOLEDO DETROIT KGBS W1BG WJW WHN WSPD ivjbk STORER MIAMI MILWAUKEE CLEVELAND ATLANTA TOLEDO DETROIT BROADCASTING COMPANY WGBS wm-TV • W1W-TV WAG A -TV WSPD-TV IVJBK-TV