Broadcasting Telecasting (Oct-Dec 1962)

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Total Television Radio County Homes Homes Homes Chickasaw 4,400 3,140 71 4,060 92 Choctaw 2,200 1,380 63 2,020 92 Claiborne 2,600 1,530 59 2,230 86 Clarke 4,300 3,180 74 3,610 84 Clay 5,100 3,750 74 4,580 90 Coahoma 11,800 7,430 63 10,470 89 Copiah 6,800 5,080 75 5,820 86 Covington 3,400 2,430 72 2,960 87 De Soto 5,600 3,910 70 4,810 86 Forrest 15,300 12,990 85 13,740 90 Franklin 2,500 1,570 63 2,030 81 George 2,800 2,400 86 2,320 83 Greene 2,000 1,280 64 1,720 86 Grenada 5,000 3,330 67 4,420 88 Hancock 4,000 3,200 80 3,640 91 Harrison 33,800 29,780 88 30,220 89 Hinds 53,300 46,790 88 49,090 92 Holmes 6,400 4,050 63 5,540 87 Humphreys 4,200 2,680 64 3,390 81 Issaquena 800 430 54 650 81 Itawamba 4,100 3,150 77 3,710 91 Jackson 16,400 14,200 87 14,830 90 Jasper 4,100 3,110 76 3,620 88 Jefferson 2,500 1,240 50 2,150 86 Jefferson Davis 3,200 2,010 63 2,740 86 Jones 16,200 13,820 85 14,890 92 Kemper 2,700 1,700 63 2,210 82 Lafayette 5,000 3,710 74 4,480 90 Lamar 3,700 2,880 78 3,200 86 Lauderdale 19,600 16,830 86 17.950 92 Lawrence 2,600 1,750 67 2,230 86 Leake 4,600 3,470 75 3,940 86 Lee 12,000 9,570 80 11,040 92 Leflore 11,900 7,860 66 10,780 91 Lincoln 7,200 5,310 74 6,490 90 Lowndes 12,600 10,380 82 11,500 91 Madison 7,500 5,260 70 6,630 88 Marion 6,200 4,290 69 5,590 90 Marshall 5,200 3,580 69 4,510 87 Monroe 9,200 7,240 79 8,100 88 Montgomery 3,600 2,210 61 3,280 91 Neshoba 5,400 4,120 76 4,840 90 Newton 5,000 3,850 77 4,430 89 Noxubee 3,900 2,200 56 3,390 87 Oktibbeha 6,200 4,140 67 5,570 90 Panola 7,000 5,340 76 6,220 89 Pearl River 6,200 4,920 79 5,560 90 Perry 2,300 1,690 73 1,990 86 Pike 9,700 7,050 73 8,840 91 Pontotoc 4,800 3,650 76 4,200 88 Prentiss 5,000 3,900 78 4,590 92 Quitman 4,600 2,980 65 3,910 85 Rankin 7,900 6,270 79 6,910 88 Scott 5,500 4,190 76 4,820 88 Sharkey 2,500 1,550 62 2,160 86 Simpson 5,100 3,980 78 4,530 89 Smith 3,600 2,590 72 3,040 84 Stone 1,900 1,480 78 1,630 86 Sunflower 9,900 5,640 57 8,670 88 Tallahatchie 5,400 3,140 58 4,720 87 Tate 4,300 3,130 73 3,940 92 Tippah 4,000 3,200 80 3,430 86 Tishomingo 4,000 2,800 70 3,530 88 Tunica 3,700 2,320 63 3,170 86 Union 5,300 4,550 86 4,880 92 Walthall 3,300 2,180 66 2,820 86 12,600 9,680 77 11 100 88 Washington 21,'l00 141790 70 18.670 89 Wayne 4 000 2,750 69 3 520 88 Webster 2,800 1,900 68 2^580 92 Wilkinson 3,200 1,760 55 2,760 86 Winston 4,700 3,270 69 4,380 93 Yalobusha 3,200 2,020 63 2,840 89 Yazoo 7,800 5,570 71 6,870 88 STATE 1 OTAL O f U.oUU 1i(),0 1 U criD /ion . 89% MISSOURI Adair 6,700 5,950 89% 6,360 95% Andrew 3,600 3,260 91 3,430 95 Atchison 2,900 2,600 90 2,780 96 Audrain 8,600 7,810 91 8,140 95 Barry 6,000 5,050 84 5,570 93 Barton 3,800 3,280 86 3,520 93 Bates 5,600 4,680 84 5,340 95 Benton 3,100 2,420 78 2,920 94 Bollinger 2,700 2,160 80 2,570 95 Boone 16,300 14,520 89 15,650 96 Buchanan 29,500 26,730 91 27,200 92 Butler 10,700 8,590 80 9,560 89 Caldwell 3,200 2,910 91 3,060 96 Callaway 6,500 5,790 89 6,100 94 Camden 3,200 2,630 82 2,990 94 Cape Girardeau 13,200 11,840 90 12,390 94 Carroll 4,600 3,990 87 4,430 96 Carter 1,300 730 56 1,190 92 Cass 9,700 8,910 92 9,300 96 Cedar 3,200 2,610 82 3,040 95 Chariton 4 100 O.OUU OU *i oon o,ooU no Christian 4'000 3,500 88 3,720 93 Clark 2,800 2,430 87 2,630 94 Clay 29,200 27,670 95 28,380 97 Clinton 4,000 3,540 89 3,810 95 Cole 11,800 11,040 94 11,280 96 Cooper 4,900 4,310 88 4,670 95 Crawford 4,200 3,100 74 3,860 92 Reprinted with permission of the copyright holder, A. C. Nielsen Co. BROADCASTING, December 17, 1962 Total Television Radio County Homes Homes Homes Dade 2,500 2,180 87 2,300 92 Dallas 3,100 2,680 86 2,880 93 Daviess 3,300 2,900 88 3,130 95 De Kalb 2,500 2,130 85 2,370 95 Dent 3,500 2,430 70 3,250 93 Douglas 2,600 2,120 82 2,420 93 Dunklin 11,300 9,510 84 10,140 90 Franklin 14,200 13,110 92 13,500 95 Gasconade 4,000 3,270 82 3,700 93 Gentry 3,000 2,540 85 2,780 93 Greene 42,800 39,410 92 40,100 94 Grundy 4,300 3,620 84 4,180 97 Harrison 3,900 3,370 86 3,790 97 Henry 6,600 5,680 86 6,280 95 Hickory 1,600 1,320 82 1,490 93 Holt 2,700 2,190 81 2,530 94 Howard 3,400 2,980 88 3,220 95 Howell 7,000 4,720 67 6,620 95 Iron 2,300 1,790 78 2,070 90 Jackson 216,200 197,300 91 202,150 94 Jasper 27,300 24,590 90 25,010 92 Jefferson 20,600 19,370 94 19,340 94 Johnson 9,000 8,070 90 8,670 96 Knox 2,200 1,950 89 2,030 92 Laclede 6,100 5,170 85 5,720 94 Lafayette 8,200 7,410 90 7,840 96 Lawrence 7,700 6,490 84 7,210 94 Lewis 3,500 3,040 87 3,310 95 Lincoln 5,000 4,380 88 4,620 92 Linn 5,900 4,980 84 5,680 96 Livingston 5,400 4,600 85 5,110 95 McDonald 3,900 3,390 87 3,450 89 Macon 5,800 5,110 88 5,460 94 Madison 2,900 2,390 82 2,640 91 Maries 2,200 1,810 82 2,070 94 Marion 9,900 9,010 91 9,410 95 Mercer 1,900 1,540 81 1,770 93 Miller 4,400 3,830 87 4,180 95 Mississippi 5,600 4,830 86 4,620 83 Moniteau 3,500 3,080 88 3,210 92 Monroe 3,600 3,250 90 3,450 96 Montgomery 3,800 3,290 87 3,630 96 Morgan 3,200 2,760 86 2,980 93 New Madrid 7,800 6,490 83 6,570 84 Newton 9,800 8,880 91 9,100 93 Nodaway 6,700 5,860 87 6,520 97 Oregon 3,100 1,770 57 2,950 95 Osage 3,100 2,470 80 2,980 96 Ozark 2,000 1,520 76 1,860 93 Pemiscot 9,900 8,150 82 8,610 87 Perry 4,200 3,530 84 3,940 94 Pettis 12,000 10,510 88 11,200 93 Phelps 7,800 6,250 80 7,270 93 Pike 5,600 4,800 86 5,050 90 Platte 7,500 6,990 93 7,220 96 Polk 4,600 3.830 83 4,340 94 Pulaski 8,700 7.400 85 7,860 90 Putnam 2,300 2,120 92 2,220 97 Ralls 2,600 2,380 92 2,510 97 Randolph 7,800 6,900 88 7,570 97 Ray 5,400 4,890 91 5,070 94 Reynolds 1,500 1,020 68 1,340 89 Ripley 2,900 1,740 60 2,600 90 St. Charles 16,200 15,220 94 15,340 95 St. Clair 3,000 2,380 79 2,800 93 St. Francois 11,100 9,950 90 10,580 95 St. Louis 461,000 440,120 95 438,870 95 Ste. Genevieve 3,300 2,950 89 3,160 96 Saline 7,900 6,920 88 7,640 97 Schuyler 1,700 1,360 80 1,610 95 Scotland 2,200 1,970 90 2.100 95 Scott 9,600 8,630 90 8,640 90 Shannon 2,100 1,170 56 1,930 92 Shelby 3,100 2,700 87 2,980 96 Stoddard 8,500 7,460 88 7,650 90 Stone 2,500 1,930 77 2,400 96 Sullivan 2,900 2,500 86 2,820 97 Taney 3,400 2,960 87 3,220 95 Texas 5,500 3,980 72 5,020 91 Vernon 6,300 5,280 84 6,020 96 Warren 2,800 2,390 85 2,700 97 Washington 4,000 3,340 83 3 560 89 Wayne 2,700 2,'09O 78 2^60 91 Webster 4,300 3,570 83 3,850 90 Worth 1,300 1,200 92 1,270 97 Wright 4,500 3,400 76 4,190 93 State Total 1,387,000 1,255,910 91% 1,305,620 94% MONTANA Beaverhead 2,300 1,600 69% 2,090 91% Big Horn 2,500 1,830 73 2,350 94 Blaine 2,300 1,500 65 2,170 94 Broadwater 800 600 75 760 95 Carbon 2,600 2,160 83 2,570 99 Carter 800 520 65 750 94 Cascade 23,600 21,530 91 22,700 96 Chouteau 2,200 1,900 86 2,170 99 Custer 4,100 2,950 72 3,990 97 Daniels 1,100 880 80 1,050 95 Dawson 3,800 3,080 81 3,720 98 Deer Lodge 5,100 4,590 90 4,860 95 Fallon 1,200 920 77 1,110 92 Fergus 4,200 3,120 74 4,120 98 J. IdLIlCdU 10 200 8,680 85 9,990 98 Gallatin 8,000 6,530 82 7,880 99 Garfield 600 250 42 590 98 Glacier 3,100 2,350 76 2,860 92 Golden Valley 400 290 72 380 96 93