Broadcasting Telecasting (Oct-Dec 1962)

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ratings & plans for '63 Released just in time for the holidays, the October-November ARB Market Report shows KRLD-TV's homes reached total in the DallasFort Worth market to be 62% greater than that of Station B, 65% greater than that of Station C( and 323% greater than that of Station D. To make sure your ad dollar goes further in the New Year, see your Advertising Time Sales representative. He'll put your 1963 television budget into the right channel with a schedule on KRLD-TV, Channel 4. represented nationally by Advertising Time Sales, Inc. I — ! THE DALLAS TIMES HERALD STATIONS Cha*wiet4, D(Mu^-Ft^/o^L Clyde wRembert President MAXIMUM POWER TV-TWIN to KRLD radio 1080, CBS outlet with 50,000 watts BROADCASTING, December 24, 1962