Broadcasting Telecasting (Jan-Mar 1963)

Record Details:

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UPERMARKEH FORMERLY THE CHARLESTON-HUNTINGTON MARKETS * PROFUSELY ILLUSTRATED DIGEST ABSOLUTELY FREE!!* "Attention media and marketing men! Get your gala Supermarket booklets while they last!" warn Tom Garten1 and John Sinclair2, proprietors of Supermarket Station WSAZ-TV. Find out why the famous Charleston-Huntington Market changed its name to SUPERMARKET! Learn how Supermarket has a gigantic $4,000,000,000 payroll, 2,302,000* consumers, 72 great counties in four great states, booming metropolises like Charleston and Huntington, $2,011,372,000* in annual retail sales, and 207,200 TV homes delivered (which put Supermarket in the top 30 television markets**)! Read this meaty digest for news about Supermarket Station WSAZ-TV, too! Discover why ours is the only station that serves Supermarket— the only single medium that can cover all of Supermarket, all at one time. Check out WSAZ-TV (one of NBC's top 15!***) and its fat market. Be a hero in the office, sell more products and get a whole lot richer— soon! Just write us or call your Katz agency man and ask for your copy of "SUPERMARKET"! * * * THE SUPERMARKET STATION * * * WSAZ-TV 1 Vice President. General Manager, WSAZ-TV. ~J 2 Manager, Charleston Operation, WSAZ-TV. n *SRDS (July, 1962). V ••ARB, 7:30 P.M. to 11:30 P.M., Monday through Sunday, all stations (Nov., 1961). •••ARB, Average homes delivered, 9:00 A.M. to Midnight. Monday through Sunday (Nov., 1961). WSAZ-TV, Channel 3, an NBC Primary Affiliate, Division: The Goodwill Stations. Inc. BROADCASTING, January 7, 1963 59