Broadcasting Telecasting (Jan-Mar 1963)

Page scan 000133 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jan-Mar 1963
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting
Leaf #:
000133
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
July 11, 2024
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ii helps bui Chariot m ■ " What impresses me most is WSOC-TV's strong promotion support. For example, when we ran our show on a corneal transplant operation, they alerted the Charlotte Eye Bank, went all out with them to publicize the program. Result: within 24 hours after the show, more than 150 viewers had willed their eyes to the Eye Bank." H. C. CRANFORD, JR. Public Relations Director Hospital Care Association Durham, N. C. When your schedule is on Charlotte's WSOC-TV you are backed by much more than this station's program strength. You get a brand of staff support that contributes measurably to the success of your own efforts in the Carolinas. That is another reason why you get more for your advertising investment when it is with Charlotte's WSOC-TV. One of the great area stations of the nation. WS C TV CHARLOTTE 9-NBC and ABC. Represented by HR WSOC and WSOC-TV are associated with WSB and WSB-TV, Atlanta, WHIO and WHIO-TV, Dayton BROADCASTING, January 14, 1963 35