Broadcasting Telecasting (Oct-Dec 1963)
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WWDfr
salutes Washington's finest
This is the symbol of service and quality made vital by the Woodward & Lothrop name. Since its founding in 1880, this store has been dedicated to providing better merchandise and rendering better service for the people of the Washington area. This dedication has extended also to the belief in good corporate citizenship and in the responsibilities of community service. This symbol represents the one thing Washingtonians receive from Woodward & Lothrop that cannot be put in a package.
We salute Woodward & Lothrop in recognition of its continuous and productive use of Radio in the metropolitan Washington area.
WWDC RADIO WASHINGTON D. C.
WAME withdraws suit against Nielsen Co.
A. C. Nielsen Co. announced last week that wame Miami had voluntarily withdrawn its damage suit against the Nielsen company in the U. S. District Court in Miami. The announcement said Nielsen had "made no payment and entered into no agreement" in connection with the withdrawal.
The Miami station had filed suits against both Nielsen and The Pulse Inc. in actions following a House subcommittee's lengthy investigation of audience measurement services last spring. Wame claimed that Nielsen and Pulse had misrepresented their reports for metropolitan Miami between 1959 and 1962.
Wame withdrew its suit against Pulse several weeks ago. Its suit against Nielsen had asked for $500,000 in compensatory damages and $1 million in punitive damages.
Four Star reports sales up 66%
Sales at the Four Star Distribution Corp. since the beginning of the new fiscal year last July I, are running 66% ahead of last year and have totaled $1,250,000, Len Firestone, vice president and general manager reported last week.
He attributed the increase to two factors: one is that Four Star Distribution has more and varied product to sell this year, and the other is that more and more stations are beginning to stock-pile product by buying series with the option of a long-delayed starting date.
Film sales . . .
En France (Seven Arts Associated): Sold to ktvi(tv) St. Louis; wjw-tv Cleveland; wsb-tv Atlanta; wkyt(tv) Lexington, Ky.; kave-tv Carlsbad, N. M. and wtrf-tv Wheeling, W. Va. Now sold in 65 markets.
Volume 3 (Seven Arts Associated): Sold to kpac-tv Port Arthur, Tex., and kboi-tv Boise, Idaho. Now sold in 1 17 markets.
Volume 4 and 5 (Seven Arts Associated): Sold to wtaf(tv) Marion, Ind., and kboi-tv Boise, Idaho. Volume
4 now sold in 93 markets and Volume
5 in 91 markets.
Volume 7 (Seven Arts Associated) : Sold to ktvt(tv) Dallas-Fort Worth and kboi-tv Boise, Idaho. Now sold in 37 markets.
Lee Marvin Presents — Lawbreaker (United Artists TV) : Sold to wdau-tv Scranton, Pa.; kntv(tv) San Jose. Calif.; klyd-tv Bakersfield, Calif.;
wlbt(tv) Jackson, Miss.; wktv(tv) Utica, N. Y.; wndu-tv South Bend. Ind.; kotv(tv) Tulsa, Okla.; khsl-tv Chico, Calif.; ktvk(tv) Phoenix, Ariz.; wtar-tv Norfolk, Va.; wfmj-tv Youngstown, Ohio; koam-tv Pittsburgh. Kan.; wink-tv Fort Myers, Fla.; kelptv El Paso, Tex.; kob-tv Albuquerque, N. M.; kgun-tv Tucson, Ariz.; kezitv Eugene, Ore.; wrgb(tv) Schenectady, N. Y.; kxtv(tv) Sacramento, Calif.; wjxt(tv) Jacksonville, Fla. Now sold in 110 markets.
Century II features (20th Century Fox TV) : Sold to khj-tv Los Angeles; kcmo-tv Kansas City, Mo.; wish-tv Indianapolis; kool-tv Phoenix, Ariz.; wtic-tv Hartford, Conn.; wtol-tv Toledo. Ohio; kbtv(tv) Denver; wfgatv Jacksonville, Fla.; kcbd-tv Lubbock, Tex. and wkzo-tv Kalamazoo, Mich. Now sold in 30 markets.
The Sons of Hercules (Embassy Pictures Corp. ) : Sold to wor-tv New York; wnbq(tv) Chicago; kgo-tv San Francisco: khj-tv Los Angeles; ktvt (tv) Dallas; wxyz-tv Detroit; wtictv Hartford, Conn.; wfla-tv Tampa, Fla.; wkbw-tv Buffalo; klz-tv Denver; wdaf-tv Kansas City, Mo.; wwl-tv New Orleans; wttv(tv) Indianapolis; wkrc-tv Cincinnati, and witi-tv Milwaukee. Now sold in 53 markets.
Riverboat (MCA TV): Sold to wcny-tv Carthage-Watertown, N. Y. and kait-tv Jonesboro, Ark.
Checkmate (MCA TV): Sold to kait-tv Jonesboro, Ark.
Overland Trail (MCA TV): Sold to wcny-tv Carthage-Watertown, N. Y.
Suspicion (MCA TV) : Sold to kaittv Jonesboro, Ark.
Thriller (MCA TV): Sold to kaittv Jonesboro. Ark. and wnbe(tv) New Bern. N. C.
Frontier Circus (MCA TV) : Sold to wcny-tv Carthage-Watertown, N. Y. and kron-tv San Francisco.
How funny is punishment?
Jackie Gleason while taping a segment of his weekly show (CBS-TV Saturday. 7:30-8:30 p.m.) spoofed the punishment-test TV commercial and fractured a wrist bone doing it. During the take on Oct. 29, the comic rode a bicycle down a short ramp and into a nine-foot wall of uncemented heavy plastic brick (to spoof the punishment tests given wrist watches).
After the mishap, Mr. Gleason continued taping for the Nov. 2 show but later had the injured left forearm xrayed. His arm has to be immobilized for seven to ten days but he planned to be at work on Nov. 5 for taping of his next program.
64 (PROGRAMING)
BROADCASTING, November 4, 196?