Broadcasting Telecasting (Oct-Dec 1963)

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puzzle: Road Test Our hospitable National Sales Representative, Bob Whiteley, (try him the next time you're in the Washington area) was driving Jim Parsons of Harrington, Righter and Parsons, Inc. out to the club for a couple of rounds and a round of golf. As they traveled along a well-billboarded backcounty route, Jim, who had nothing else on his mind at the moment, noted that the signs seemed to be regularly spaced and decided to try and figure out how far apart they were. Whipping out his trusty stopwatch, he counted the number of billboards they passed in one minute. "That's odd," he said, "if you multiply the number of signs we pass in a minute by 10, it equals the car's speed in miles per hour." Assuming that the car's speed is constant, that the signs are equally spaced and that Jim's minute began and ended between two signs, how far is it from one sign to the next? Correct answers rate awards. You can't hardly find any billboards in the D. C. area any more (They're prohibited in D. C. and on new highways), which is one more reason for putting your client's product on WMAL-TV. For maximum exposure with maximum effectiveness, try NEWS 7 — our popular hour-long evening newscast. Call Jim Parsons, or anyone else up at HR&P, for current availabilities. 1 Puzzle adaption courtesy Dover Publications, New York, New York 10014 Address Answers to: Puzzle §91, WMAL-TV, Washington, D.C. 20008 wmal-tv ® Evening Star Broadcasting Company WASHINGTON, D. C. Represented by: HARRINGTON, RIGHTER & PARSONS, Inc. Affiliated with WMAL and WMAL-FM, Washington, D. C; WSVA-TV and WSVA. Harrisonburg, Va. BROADCASTING, November 11, 1963 27