Broadcasting Telecasting (Oct-Dec 1963)

Record Details:

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A dramatic change to emphasize new programming, new research, new influence in Dynamic Detroit. In the weeks to come we'll be revealing to you the WKNR Index of Detroit, an exciting collection of new facts about the lives, habits and availability of the people who make up the nation's fifth major market. The new data have provided the basis for every minute of WKNR's new sound. It will also be the basis for new buying patterns to extend your reach in Detroit. Mrs. Fred Knorr, President Walter Patterson, Executive Vice President & General Manager KNORR BROADCASTING CORPORATION REPRESENTED NATIONALLY BY THE PAUL H. RAYMER COMPANY BROADCASTING, November 11, 1963 33