We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
Mm
that a the k*r to on-the-spot wflsn Crack
BLAIR TELEVISION
Unbeatable Promotion and Marketing
P
market roonh service developed by Bib l*rj
to test the effectrvmew of then tdnmunt -or
h«T used TMP And others are t»
Based on More aod-after surveys and m Rn iae«acel9S7. TMP has already *rar>plnhed que
doer • new product, tnt the =ipKt cf copy.
a to hrip the advertaer pen point ho tales tti needs and methodi Acd as representa
crors. BI»t knows their ewrkrtmt areas hand, and know ho* to nuke ipot letevy
or any advertaer who .jualmes. the Blair earth Department will develop a umpte
iweied And »e will help select the neccs
Kbedulcs aad choose the best method of
-.t-- . —.-5 ■ A
:.-<: rscfc* c-i-p-. .i-,::-*:.v — ;..-r i^H
checipackagcigappea;. ,a£ ^ ^^^^^ BLur developed TMP because, ji 1
Television Research Department will be happy to show you how you may qualify for TMP and how it cae FbetJiJorrdtoyourrrtaritetcat(oalj.
BLAIR TELEVISION
Unbeatable Market Research Service
It'i not too easy to tpectfy. Basically Specs*! Pro pecti a Blair » sprcuLmd effort to been
ired problems ■.-rth ipecial [ratiies of eiteprjonal local appeal available for sponsorship.
euif to their scat logical c
EC air Special Projects does not St the 1 ailed established programming parterre >
(T. that Seattle Co mmi^r.-ty. The program. "Loc Cargo", triggered * 1 10 000 000 Bond Issue by the city to improTe the docks.
This iougisative development of ipecialued pcfynmiiai a only part of the project — selling programs of tha type reo/jJes creative feUing i=d ban) work, and that's where FVat Special Projects Cakes over It a an additjonjl lellir.i force designed to influence the men who ire behind EMfceOPf. acid media ptarirung
Has Special Projects
y200«l
interest. City -by -city lationally broadcast J appeal: I a market-by -market
k Ralph
Allrud or Ear! Thomas about Special Projects
products. As an dl'jsrration. consider a national brandname bread, successful nearly everywhere efac (hat couldn't crack the New Orleans
BLAIR TELEVISION
Unbeatable Special Projects
Try us and see.
BLAIR TELEVISION
BROADCASTING, November 11. 1963
47