Broadcasting Telecasting (Oct-Dec 1963)

Record Details:

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Wright, president of wtok-tv Meridian, Miss. Mr. Mason, chairman of the allindustry radio committee to negotiate music licensing contracts, is the only broadcaster who will participate in all eight conferences. Mr. Mason will report on the activities of his committee which last week began negotiations with the American Society of Composers, Authors & Publishers (ASCAP) for new radio music performance contracts (see page 77). Rufus Jarman, radio-TV personality and author of A Bed for the Night, will address the Thursday luncheon. Mr. Jarman is currently a regular on the Arthur Godfrey CBS Radio program. Certain to be discussed in Nashville is the appointment of Howard Bell as director of the NAB code authority, announced last week (see page 58). Mr. Bell currently is NAB vice president for planning and development and will moderate a Friday morning panel on controversy. As chairman of the all-industry committee to negotiate music performance rights, Robert T. Mason, president of WMRN Marion, Ohio, is the only non-NAB staff member who is on the program for all eight NAB fall conferences. BPA announces seminar program schedule SAN FRANCISCO MEETING BEGINS NOV. 18 The Broadcasters' Promotion Association last week released its program to date for the eighth annual BPA Seminar, which starts next week (Nov. 18) in San Francisco. An opening session Monday morning will be followed by a discussion of broadcast promotion featuring Sterling Quinlan, wbkb(tv) Chicago; A. Donovan Faust, wjrt(tv) Flint, Mich.; Richard Block, Kaiser Broadcasting, Oakland, Calif.; Charles Tower, Corinthian Broadcasting Corp., New York; John Sullivan, wnew New York; and Joseph Drilling, kfwb Los Angeles. Keynote speaker at a luncheon Monday afternoon will be Jack Webb, head of Warner Bros. TV operations. Monday afternoon activities will also include a discussion on presentations made to agencies on behalf of stations. Participating in this event will be Dean Linger, Corinthian Broadcasting Corp.; Lon King of Peters, Griffin, Woodward Inc. New York; Rod McDonald of Guild, Bascom and Bonfigli, San Francisco, and John Vrba, Fourth Network. Also on Monday afternoon will be a discussion of merchandising campaigns including Dick Paul, wavy-am-tv Norfolk, Va.; Robert Werden, U. S. Borax, Los Angeles; Art Garland, General Electric Stations, Schenectady, N. Y., and Leo Gutman, Four Star Distribution, New York. This discussion will be followed by a panel on promotion of special and sports programs including Steve Libby, Infoplan, New York; Alex Kennedy, CBS-TV; John Mileham, ktvh(tv) Wichita, Kan., and Paul Sheldon, Gulf Oil Corp., Pittsburgh. Monday's program will be completed with a discussion on graphic arts featuring Paul Woodland, wgal-tv Lancaster, Pa.; Edwin L. Jay, waga-tv Atlanta; R. O. Trautwein, Multilith-Addressograph, San Francisco, and Dean Smith, a designer from San Francisco. Tuesday Plans ■ Tuesday (Nov. 19) activities will feature three discussions on humor in broadcasting with Stan Cohen, wdsu-tv New Orleans; Alan Alch, Alan Alch Inc., Los Angeles; Paul Lindsay, wind Chicago; John Asher, Golden West Broadcasters, Hollywood; Norman S. Ginsburg, CBS Radio Spot Sales, New York; Carl Hixon, Leo Burnett, Chicago; George Stantis, kfmbtv San Diego; Don Garrett, Screen Gems; Steve Fox, koa-tv Denver, and Charles Cash, wsb-tv Atlanta. David Klemm, wxyz Detroit, will present BPA "On-the-Air" promotion awards at a luncheon Tuesday — an event to be followed by a discussion on radio station publicity problems featuring J. W. Axtell, krld Dallas; Robert Blake, Westinghouse Broadcasting Co., New York; Dwight Newton, San Francisco Examiner, and Bruce Wallace, wtmj-am-tv Milwaukee. This discussion will be followed by a panel on TV movies including Donald Peacock, wbal-tv Baltimore: Gerald Rowe, NBC, New York; Robert Nelson, knxt(tv) Los Angeles, and Keith Nicholson, kogo-tv San Diego. Other activities Tuesday will include a BPA member BROADCASTING, November 11, 1963