Business screen magazine (1946)

HOW 10 USE YOUR BANK I •■ VfENEDMONtyFOR ROUIINE NEEDS BANKS SUPPLY CHECKING ACCOUNTS fUTURE NEEDS SAVINGS ACCOUNTS LOANS FINANCIAL AND EMERGENCY NEEDS IP-':' 1 'I The banker suggests some of the many ways in which to use your bank . . . Visual ReviEw of Banking Service "How fo Use Your Bank" Becomes the 6th Film in ABA's Library •i^ Hon to [ se } our Hank — a 10ininute black white motion picture reviewing bank services and how these services are used for personal needs — has been sponsored b\ the American Bankers Association as a general-audience addition to the Associations series of six educational films on banking and finance. Produced and distributed by the Associations Public Relations Council, How to Use Your Bank was designed in recognition of two surveys: one survey, of 1.923 high schools in 16 states, indicated that information on how to use the bank A safe deposit box . . . the sure way to safeguard jewelry, securities and valuable papers — is pictured. was what these schools wanted most in a banking film; another survey, of l.'i'yl conunercial banks, showed that bani ITS believe that their big objective is to "sell the advantages of dealing witli a bank for specific and complete financial service." To give adult and school audiences a better understanding of all bank services and to show the advantages of using all these services, the film runs along in informal "How to Use Your Bonk" shows one step in the servicing of a customer's checking account. style, clearing up misconceptions and taking viewers behind-thescenes in a bank. The narrator points out that banking today meets three basic needs: routine needs I checking accounts ( . future needs I savings accounts I . and financial and emergency needs (loans I. How to Use Y our Bank describes the nature of checking and savings accounts, how they are opened, used. It explains the kinds of loans banks grant, the reasons w'hv banks want to lend and circumstances imfier which banks may consider it wrong to grant a loan. Among other services noted are safe deposit facilities, sale and redemption of L .S. Savings Bonds, issuance of traveler's checks, money orders, letters of credit and the settling of estates and handling of trusts. The film cites the relationship between hanks and their communities and contrasts modern and primitive ways of luiMillinii and safeguarding money. Hon: to Use \ our Bank is the Association's first film gi\ing a wlicili view of banking and meant lor both adull groups as well as Mpung people. The sponsors other libns cover only one facet of banking and are aimed primarily at students. To date more than 1,000 banks and over 4.S0 bank groups, such as clearing houses and county associations, have purchased A.B.A. films for showing to school groups and to bank eni[)lo\iTs fur training use. Distribution ol the new fibn. like the others, is made oidy through local banks or bank groups. Information on -and order forms for — any of the seven A.B.A. films may be obtained by writing to: Public Relations (^)uncil, American Bankers Association. 12 East .'i6th Street. New York Ifi. New York. 1^ Meet Connie Moon: Socony Mobil's Film Custodian •K 111] I he past vear. Socony Mobil Oil Conipanv's film library has been headed by Connie Moon, who came to the company after extensive past experience as writer, editor and lecturer. Her department plans the public distribution of the company's impressive library of motion pictures and slidefilms and, in addition, acts to encourage and help the Socony Mobil speakers' panel which now has 4iii enrolled members. Her work on the production of such new films as Challenge on the Lake and All of a Suihlen. and her wholehearted cooperation with their producers is resj)onsible for not a little of the successful way they were brought forth. Miss Moon has been lucky enough in her job to inherit a group of films in distribution which are as good as anything to be seen on 16mm and television screens. The new films she has worked on will join In the Beginning, the great picture of the Grand Canyon, which has been the most popular of all films distributed by Modern Talking Picture Service Inc. to schools. In fact, among Modern's 10 most popular films, four are sponsored by Socony Mobil. Connie Moon believes that women's audiences do not have special interests which exclude their ap preciation of influstr\. In her forin er job as Women's Program Super visor of the American Petroleum j Institute she developed a demon 1 stration lecture called The Magi' Suitcase which showed the hundredof products made from oil that pro vide milady with beauty, ease ami comfort. The lecture proved to I" one of the most popular projects of the public relations program of the API. Safetv and conservation, as represented in a growing number of Socony Mobil subjects, are particularh in tune with women s interests, she feels. One plan she has devel oped is a special offering of sucli safety films as And Then Theri If ere Four and All of a Sudden I x i j Sterling-Movies-L SA I to televisii.i stations for showing concurrenib with the major holiday heavy driving seasons. For a career girl who has liveil her life with a typewriter ami printer's ink as a chief medium ni expression. Comiie Moon has fountl that the fascination of film ha> opened a whole new vista for her. 1 1 is a big challenge, but if she can come up with more films like Challenge on the Lake and All nj < Sudden, she is a sure winner. ',,< (Right) Connie Moon of Socony Mobil 40 BUSINESS SCREEN MAGAZINE