Business screen magazine (1957)

MOVIOLA FILM ':diting equipment 16MM-35MM • PICTURE • SOUND Photo and Maqnetic • SYNCHRO. NIZERS • REWINDERS One of the new series 20 Moviolas for picture and sound. A Significant "First" in Medical Film History— International Exhibition of Medical Films Brings Best of 15 Countries to AMA Convention June 4-7 Write for Cotofogue Dept. B MOVIOLA MANUFACTURING CO. IJ5I Gordon St C Hollvwood 28, Calif. Annual Buyer's Guide to Projection Equipment '^ ^ nm l'),^7 Aiiiiti.tl l>ii\i'i^f Guide tti all audio-\isual projection equi|jnient and accessories will he presented in Issue 5. publishing August. 1957. AI'uoj'HETic French Surgecn. Dr. Eugene Doyen, wrote in the 1890"s "'a motion picture of a typical operation could explain to a thousand persons in less than one minute what an entire lecture could demonstrate to only a small number of students placed near the teacher." Students in the remotest countries, predicted Dr. Doyen, "would be able to acquaint themselves with the practice of outstanding masters." On June 4-7. during the annual meeting of the American Medical Association in New York city, some 18.000 physicians will have the privilege of attending the first modern fiilfilhiient of Dr. Doyen's prophecy when the A.M.A.'s office of Motion Pictures and Medical Television holds an International Medical Film Exhibition. Continuous showings of 45 medical films gathered from 15 countries will be held at New York's Barbizon Plaza Hotel from 9 a.m. through 4 p.m. It is also a "first" for the A.M. A.. full(.)\\ iiig its con\ention "firsts" of live color telecasts in 1949. scientific exhibits in 1899 and amplified broadcasts of heartbeats. Ralph P. Creer. Director of Motion Pictures and Medical Television for the Association, spent many months arranging the overseas contributions. Subjects range from blastomycosis to volvulus: countries represented are worldwide in scope and include Australia. Japan. Italy. France. Czechoslovakia. England. Switzerland. Brazil. Guatemala, and Mexico. Nearly all films are in color and sound tracks have been provided with English narration. Symposium on June 6th The program ua^ made possible through the cooperation of Johnson and Johnson and includes a symposium on Thursday. June 6 on "The International Exchange of Medical Films." Speakers include Wilbert Pearson. Chief. Attestation and Review Staff. Motion Picture Service. U.S. Information Agency. Washington. D.C.. and Henk Nieu-I wenhuize. Director. International! Rehabilitation Film Library Inter national Society for the Welfare of| Cripples. New York citv. Films Tour After Exhibition Following the exhibition, the 45 1 films shown will be loaned to state! and county medical groups and I medical schools. Technical interest! in the presentations is keen, w ith | more than 50 medical film produc ers. technicians and audio-visual ex1 perts from overseas also expected tri attend. Admission of persons directly in terested in these programs can be arranged by special permission of the Director, the Office of Motion Pictures and Medical Television. | American Medical Association. 535 North Dearborn Street. Chicago 10. I Sometimes We Overlook The Obvious! The nationally recognized quality built into Calvin production work is available to you — as a Calvin services customer. Our standard of quality in 16mm film* is a PLUS value — a producer's understanding of other producers' needs. Just one reason why we are working in partnership with hundreds of other producers today! V^ Complete Productions ^ All Production Services V^ B/W or Color Printing and Processing V^ Projection Equipment . THE CALVIN COMPANY ^^KTmnan Road nOu^Kansas City i Kansas City 6, Mo. 20 BUSINESS SCREEN MAGAZINE