Business Screen Magazine (1963-1964)

corporate managcinont. Where are they? Chies are found in the listing pages whicii begin on page 107; in the report by \eteran producer Charley Beeland on his success with Snim sound; in the story of the American Oil-sponsored Smm safety education package told in this issue. The evolution of a program of recognition for the most valuable assets in the field of factual film is a key objective for BrsixESS Sckeen throughout the rest of this ye;ir. o o o when Government Buys on "Price" Alone, the Sution Will Suffer ? The Federal Governments recognition of the film medium is (■mi>hasized again in the listing pages devoted to its audio\isuaI prouranis. But government film procuri-ment has become one of the film iudustrv's critical problems. The g()\ernment people who procure film ser\ices from the lowest bidder on that basis alone, will either get bad pictures — or do irreparable financial damage to the good company which takes the assignment on that basis. Going down to Washington on the air shuttle from New York the other day. a friend happened to sit next to the film bu\er of a government agenc\'. In the course of conversation, the subject of the current rules for bidding on government pictures came up. "Why," our friend said, "with those regulations, e\en if \on got a low bid from a ta.\i-driver you'd have to take it." The government man laughed. "As a matter of fact, one did, and we did accept it." It seems that among 1S9 "producers" bidding on a recent film was an honest-to-God taxi-dri\er who was also an enthusiastic amateur movie-maker with a closet-full of equipment. He bid -$9,867 for a 27; i-minute color film calling for 15 locations. Under the rules, his bid was the lowest received, and was accepted. Let the industry's trade groups and its labor organizations ask the Congress if that's the way the .American taxpayer gets his money's worth out of government spending? This is a \ital medium, requiring real skills to deliver the intended message. It helped win in wartime; it call help win today's war on ignorance and povcrt)'. o o o Let the Industry Unite on a "Research & Development" Program V • Finally, there is an area which is no "problem," but one of opportunitij. This highly-divided industry, in terms of national trade unity, is really uniteil in spirit and in the common goal of self-preservation. It has urgent need for the formation of a national council to further such objectives, to establish a program of "Research and Development" on film objectives and results. On such a council there should be representation for both sides of the trade: production and distribution. The character of men like J;iniisou HaniK. Bill Ilaiimer. Ueid Kay, Frank Spcidcll. Hank Strauss, Dick Wcsten. St;m Webb. John Sutherland .../<) name onhj a few of many ... is e\idence of our resource of leadership. Let them join with Frank Arlinghaus, Chuck Dolan, Bob Mitchell and others to look ahead into the industry's full potential! This is another area in which we pledge our continued effort. o o o Producer Lislini^s-in-Dcpth Present 2..5.54 7 i(/c.s for Heference •i" We will sum It up again, but this 1 Itli .Annual Production Review brings into sharp focus tlie personal and physical resources of 377 producing companies in the United States, 14 in Canada and 68 abroad. It provides references-in-depth on their work, available as proof of abilit\-, on 1.921 motion pictures ;ind H'Xi slidefilms. 2,015 names of key production people are identified by title in the U.S. alone. This was a formidable task of census-taking. .\nd we're equallv proud th;it the country's leading companies have joined with us, in the advertising pages of the Production Review, to tell their story in those additional, interesting display messages. On to the next quarter-century with a 25th volume under way as another great World's Fair opens in New York on April 22nd. It seems like only yesterday . . . when we reported the '39 Xew Y'ork Fair in the same detail with which we bring you the story of the 1964 edition — soon after that momentuous opening day .... — OHC For The National Aeronautics and Space Administration; PROJECT APOLLO: MANNED FLIGHT TO THE MOON. 13Vj Minutes Animated Color Film On The United States Effort To Place Two Men On The Moon Before 1970. Produced by PELICAN MOTION PICTURES, INC. Industrial, Theatrical And Documentary Division Of PELICAN FILMS, INC. Designed And Produced By TED LOWRY, Written By GENE STARBECKER, Edited By JERI SOPANEN, Camera Work By AL RESEK, Original Music By BERNARDO SEGALL, Supervised For NASA BY BYRON MORGAN and PAUL HANEY. Contact: JOE DUNFORD or TED LOWRY. pelicai 292 MADISON AVENUE, NEW YORK 17, N. Y. OREGON 9-0670 NUMBER 1 • VOLUME 25 • 1964 25