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THE EXTRA STttK
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...IS ALSO AVAILABLE TO YOU
Whether it is a one-reel industrial film or a niulti-n-iillion-dollar theatrical production—Technicolor gives the same quality and service to all producers of motion picture film. Remember Techniculoi' qualit.\ costs you no more. Also, services are available to you that you can not obtain elsewhere. Give your next production that "Extra Star"Color by Technicolor.
AUTO-SELECTIVE PRINTING FOR CONTROL OF CONTINUITY
Tethiiicolor printers are programed to make automatic fades, dissolves, deletions or substitutions. For instance, a l:?-mitiute and a 27-minute version may be iirinted from the same original negati\e without recutting.
LIQUID COATED PRINTING TO PROTECT YOUR NEGATIVE
Negatives are coated with a cleansing solvent during printing: abrasion is avoided, and if already pi-esent. is rendered invisible.
MULTIPLICITY OF PRODUCT
There are over forty different methods and aspects of Iirintiiig that are standard products. ( .Xnamoi'phosiiig, deanamoiphosing, eidargement and reduction of image.)
AUTOMATION IN MANUFACTURE PERSONAL CONTROL AND INSPECTION
Continuous processing from raw stock to completed color and sound print is accomplished in one pass through proi-essor and projected inspection. Klectronic and mechanical programing guides progression of operation. Kvery print is objectively and subjectively inspected before packaging.
GREATEST NAME IN COLOR
"Technicolor
C O FR F^ O FR >^~r 1 0 ISI
HOLLYWOOD . NEW YORK . LONDON • PARIS • ROME TECHNICOLOR IS A RCGISTERCO TRADEMARK
•fUMBER 1 • VOLUME 26 • 1965