Business Screen Magazine (1965-1966)

m illSYOOBF'LM ^ Brittle? Stained? Scratched? Worn? Rainy? Damaged? S«nd it to 1 m oociofts Specialists in the Science of FILM RE.JUVENATIOX FOR 16 MM AND 35 MM RAPIOWELO Process includes treatment lor: • Dirt • Abrasions • Scratch Removal • "Rain" 8MM SERVICES NOW AVAILABLE. Send for free Brochure, -FACTS OS FILM CARE'\ H ARID riLM ^TECHNIQUE. INC 7-02 27 ST., L. I. C. 1, N. Y. Tlllwall e-4600 • Est. 1940 m MOTION PICTURE • B&W-COLOR 10,000.000 FEET OF CLASSIFIED MULTIECT FOOTAGE IN ALL CATEGORIES ... FOR MENTARIES. TV LIVE AND FILM PROS, FILM SERIES. COMMERCIALS AND ATIONALS ies include: NBC News • National Asso1 ol Manulacturers • Miles Library • Films dustry Color Library • Also Various Produc ibraries all Us First! JUDSON 2-6185 W. 52nd St, New York City 10019 Contocf; Maurice H. Zouary IRICAL AND UP TO DATE MATERIAL TO PRACTICALLY ANY REQUEST OF FOOTAGE Best in Services: Look to Business Screen! Music X Rfc* For * Film Films and Film Strips corelli •Jacobs film music, inc. 2S West 4Sth St, New Vorli, N. Y. 10036 Tilephone: 212 /JU 6-6673 1 Hi: EDITORIAL \Ti:\V POINT: (continued from the preceding pace 36) New York World's Fair Had Its Problems But Many Exhibitors Report Real Success As New York's World lair fades into history, the general publie impression is left that it failed to reach its anticipated total attendance goal. Although the Fair was not a financial success, major business exhibitors are far from displeased with the results of their pavilions. Ford. General .Motors and others have reported excellent attendance and have expressed genuine satisfaction. Out of this industry, the Eastman Kodak Company is a pioneer exhibitor at such Fairs and it considers its participation in the 196465 New York shows "a huge success with all company objectives accomplished." according to Carroll E. Casey, general manager of the Kodak Pavilion. "This picture-taker's paradise was the most photographed event in history. Over 1 2 million Fairgoers who visited the Kodak Pavilion came away with a new awareness of the achievements of the company in chemicals, fibers and plastics as well as the broad spectrum of photography." Pointing to immediate rani;ihle results. Kodak reported highest sales of camera equipment in its history during the two-year Fair season. Kodak distributors, dealers and photofinishers from all over the U. S. and abroad confirm the tremendous amount of picture-taking that took place. "The very nature of a World's Fair permits a company such as Kodak to focus attention on the company's diversified operations in an interesting and dramatic manner that could hardly be accomplished in any other way," Casey noted. "For instance many people learned for the first time of Kodak's major participation through its subsidiary. Eastman Chemical Products Inc.. in chemicals, plastics and textiles through its motion picture. Quest, which, like Kodak's feature film attraction. The Scarchini; f-'ye. has become one of the most honored films of the Fair." As our own editorial postscript, we'll all long remember the Johnson Wax multi-screen motion picture. To Be Alive.', as one of the alltime great pictures of the Fair and of the era. DcVrij Ends ,3.'»mii Projector TJne to Turn All I-.fforl.'i to " rr(ii)iers" for the Spuee Age <r A Chicago company which made many notable contributions to the motion picture industry and whose founder may truly be called one of the "fathers of visual education " has written a nostalgic "finis" to a fabulous era of film equipment manufacture. The late Dr. Herman A. DeVry. inventor and motion picture pioneer in education as well as entertainment, will be long remembered for his contributions. In early November. W. C. and E. B. DeVry. sons of the trail-blazer, brought an era to a close as their company turned out the last DeVry 35mm motion picture projector for use (concluded on the following page 120) ' WRITE, WIRE, PHONE FOR PRICE LIST si 13 _ , ^1" COLOR ■:■ B.eW.§^ tlAIMmAKHlY^^ ISERVICES: 1 Continuous Flow '( ■i. <^ JU JU JUjif J« gie&3SB&WREVERSAL I Movie Processing ,f^ bebell & bebell ^^i COLOR LABORATORIES. INC. V^2 ''-'^ West 24th St . New York 10011 j^COnNEH AYINUI OF THE AMEniCAS L ^PHONE: WAtkins 4-8573 (Area code 212 i •k BETTER SERVICE iSlS? for PRODUCER. SCHOOL, CHURCH AND INDUSTRY through increased FACILITIES FILMSTRIP MASTERING COLOR RELEASE PRINTING SLIDE DUPLICATING VISTA-SELL MASTERING 8 mm CARTRIDGING 8 mm PACKAGING NARRATED ROSE PARADE SLIDES . PRODUCT AND ART PHOTOGRAPHY • VAULT STORAGE FOR MASTERS. NEGATIVES AND MASTERING MATERIALS. IDENTICOLOR LABORATORY. INC. 849 N, Highland Ave. Hollywood 38, California Telephone: Code 213 469-2946 ER 7 VOLUME 26 1965 119