Business Screen Magazine (1965-1966)

Brief Reviews of Current Sponsored Films Quaiity-Bilt Film Shipping Cases • Best quotity domestic fibre • Heavy steel corners for added protection • Durable 1" web straps • Large address card holder with postive retainer spring • Sizes from 400' to 2000' OTHER "QUAUTYBILT" ITEMS: Salon Print Shipping CaMi Sound Slidefilm Shipping Caiei (for Transcriptions & Filmstripi) 2" X 2" Glass Slide Cases Filmstrip Shipping Cases (hold up to 6 strips plus scripts) Write direct to manujacturer for catalog m. SCHUESSLER 361 W Superior St., Chicago 10, III LAB SPECIALISTS SINCE 1936 8mni SILENT 16mm SILENT -SOUND BLACK & WHITE PRINTS ONiy T/iaf means; SPiCiAl SKILLS . . . SPfCMl CARE . . . PIUS ESPECIALLY FAST SERVICE and ESPECIALLY "GOOD" PRICES on QUANTITY WORK Try us MODERN MOVIES, INC. 83} Col* • Hollywoad 38, Calif. Hollywood 4-7293 Norton Company's Color Picture Shows "Adventures in Abrasives" ,. A new 25-niinutc color film describing the manufacture of grinding wliccls from raw material to finished product has been released by the Norton Company, Worcester, Mass. Entitled Adventures in Abrasives, the film is narrated by Lowell Thomas. Scenes were shot in the jungle areas of Surinam where expansive deposits of bauxite (used in the manufacture of aluminum oxide abrasive) are mined; in Chippewa, Canada, home of Norton Company's electric furnace plants which transform crude bauxite ore into abrasive; and at Worcester, Mass., the site of Norton's principal manufacturing operations. Adventures in Abrasives points up the special technology and careful controls required to manufacture modern grinding wheels. The film's executive producer was Milton W. Sebring, manager of audio-visual services. Technical consultant was Enfried T. Larson, former editor of technical publicaUons. Bay State Film Productions of Boston and Springfield, was the producer. • * >» * Ships' Role in World Trade is Told in New Volkswagen Picture ■V The Way of a Ship, a new color film sponsored by Volkswagen, tells the story of ships around the world and the role they play in international trade. Stars of the film are the ships themselves, with the leading role taken by the Johann Schulte. one of the newest and largest in the 68-unit Volkswagen fleet that delivers about 5,000 cars daily all over the world. The script was written by Nicholas Monsarrat, author of The Cruel Sea and other books about ships and seamen. Narration of the film is by Hans Conried. The picture is the sixth in a series of internationally distributed films produced by Marathon Inicrnational Productions for Volkswagen. Distribution is being handled by Modern Talking Picture Service. Tlie Way of a Ship was photographed in the open seas, in winter and summer, and in harbors of Holland, Italy, Germany, Japan and the U.S. It shows the never-ending work of the worlds ships — cargo vessels, passenger ships, the family-run craft of Europc '^ inland waterways, and tugs. Facts on SI I Million Market in "Wonderful World of Boys' Life" V Tiie Wonderjul World of Boys' Life is a new 12-minute promotional motion picture designed to present facts and figures of the $1 1 billion male youth market — in an entertaining and persuasive way — for advertisers and their agencies. ■"This energetic market is insatiable," the film states, "It is downright fierce, passionate in its loyalties, laughing at barriers, rooting loud and heartily for what it believes in, rejecting and selecting with equal enthusiasm — and it is reached exclusively by one and only one magazine: Boys' Life." The film goes on to cite a rapidly rising circulation — now two and a half million, exceptional editorial quality, advertiser successes and the teen-ager's potent influence on major family purchasing: decisions. Accompanying these words, spoken by narrator John K.M. McCaffery and written by Saturday Review columnist John Fuller, are lively, handsome visual sequences depicting youth at work and at play. Filmed on location in Connecticut and Florida, the picture was directed by Bill Buckley, photographed by Jules Sindic and Vachel Blair, and produced by Anne Roller, of Rossmore Productions, New York. It was supervised by Boys" Life promotional director, Robert L. Goldsmith. The Wonderful World of Boys' Life will be shown to gatherinus market areas of the counir dur ing the next few months. IhIimm desk-top presentations will 20 bi made by Boys' Life reprc-ntalives, using Fairchild Mai IV 8mm sound projectors. , < * » Role of Welcome Wagon Se ice Explained in Two Color Fils ■i'-: The Welcome Wai;on amOp. poriuniiies are two new filn explaining the functions of theVdcome Wagon organization ar exploring the many rewardwork offers Welcome Wagm esses. The films are presenti a< a public service by WelcomcA'agon International, Inc.. am ar< distributed nationally throi: sociation I'ilms, Inc. The produced by Wilding, Inc. The Welcome Wagon (2.s iin color) is the story of 5. OCX) wner who serve their eommuniti a; Welcome Wagon hostesses. ITx film explains what WelcomeA'igon is and follows several hi' in their daily visits to ne\'.. in the community. In additio tb( film points out other hostess liv ities such as visits to familiesele brating a special occasion, i ences with religious leadu important meetings with busess men — all showing how le* women form a dynamic andnte gral part of community lift Opportunities (31 min.. is a filmed panel discussionvitj five Welcome Wagon sup^ who talk about the challen;: portunities for personal and service with the \\i.i." Wagon organization. These m en from all parts of the coitr give their reasons for goinunu Welcome Wagon work andlis cuss their field exjierienccs. < of advertising men in most major Narrator John K. M. McCaffery (ncalcd) checks script for Hoys' Lifii* as (left to rifiht) director Bill liiicklctj; producer Anne Kollcr. Roln L ('•oldsiiiitli (ihc tniifiazittc'.s promotion director): and ii.ssl. fnoducer )p /■.'//( ;i Sliiill iciitch (illcitlivcly during rccordinfi al Manhaltan Sound StiilW 96 BUSINESS SCREEN • ♦*