Business Screen Magazine (1965-1966)

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"POLAROID" • Just a few minutes from now you can tell your story with slides. That's Polaroid Land transparency film. Load the film into a Polaroid Land camera. Start clicking. And in a few minutes you can have 8 slides ready for immediate projection. There arc two kinds of Polaroid Land transparency film for making two kinds of slides. One is for line copy work. In 10 seconds it gives you a sharp, high-contrast transparency of anything set in type or drawn in ink. The other is for making transparencies of continuous tone material (people, objects, pictures, etc.). and its development time is 2 minutes. It produces slides un surpassed in sharpness, brilliance, and range of tones. [ioth films arc easy to use, so anyone can make slides with them. You just snap the shutter. Pull the tab. Wait for your finished picture. Dip it in a quick-drying hardening solution. Then slip it into a snap-together plastic frame and it's ready for the slide projector and your audience. And what does this literally up-to-the-minute slide presentation cost? About ' n what you've been paying for the conventional kind. Here's the way to get your points across. Agree? Polaroid Corp., Cambridge, Mass.