Business Screen Magazine (1965-1966)
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VWAKDMI.N.M.M, Mollo.N i'lCIlKKS AT Till; SKA ENTII IM EKiNATlOJNAL INDISTKIAI. I ILM I KSTl
(CONTINUED FROM THE PRECEDING PAGE 35)
CATEGORY C: (Fi/nis w7iif/i luni llu purpose of contrihutinn to the incstigr of thr iiuliislnj loitartud. inIciuUtl imtnarily for ihr nitural imhlir.)
First Prize: Great Britain •THK lOKIOISK AM> IHK HARK"
Sponsor: Pirelli Limited Producer: C'ammcll Hudson & Brownjohn Asso. Is In this modern version of l.af-ontaine's lahle. the tortoise is an enormous articulated truck; the hare, a 150 mph K-typc Jaguar. The action: the inter-play of the two vehicles and their drivers as they traverse Italy's "autostrade del sole" with the lorry driver always seeming to get ahead of the Jaguar, That's the way the fable ends.
• • •
Second Prize: The United Slates "STKEI. AM) AMFRICA"
Sponsor: American Iron & Steel Institute Producer: Walt Disney Productions ■ir The story of sleelmaking from ore to the finished product is pictured in live action and animation sequences featuring Donald Duck. The latest development in steel processes are shown.
• • »
Third Prize: The Netherlands
"PHILIPS ( AVALC ADF—
75 YKARS OF Ml SK "
Sponsor: N. V. Philips Cilocilanipenfahrieken
PrcHlucer: N. V. Joop Geeskink's Dollywood
A puppetoon about the musical crazes of the past 75 years helps build goodwill for Philips.
• » «
Fourth Prize: Italy MM \ NOSTRA VITA" (IN YOUR LIFF)
Sponsor: iialsider
Producer: RPR (Realizzazioni Puhl. Rclazioni)
With the Italsider Pavilion at the Milan International Fair as its setting, this film shows the many uses for steel products in daily living.
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1
Scene from "Steel and America" iliowti a ladle of molten alloy steel lowering into a vacuum degassing unit at a mill. This color picture uon a second award at the festival in Venice.
CATEGORY D
(Films on specific industrial ftuhjeels, products or materials for specialist audiences.)
First Prize: The Netherlands "FLEMENTS FACING ELEMENTS"
Sponsor: Enci-Cemij — Rober N. V.
Producers: Joop Burksen and Ruud Herblot
ir Showing the use of pre-siressed concrete in
the construction of the longest bridge in Europe.
across the Oosterschelde in Sealand.
* * *
Second Pri/c: Cicrmany "BAUFN Mir PROFIL"
Sponsor: Thyssen-Industrie GmbH
Producer: Deutsche Industric-und Dokumcntar
Film GmbH
■/.• Shows the swift erection of a faclorv building
using sheet steel, galvanized by the Scndzinier
process. Engineering details are given emphasis.
Third Prize: Germany "IIARIER SCHAUM"
Sponsor: Farbenfabriken Bayer AG
Producer: Bayer-Filmstelle
v. Versatility of "Hartmolopren" polyurei A
foam material is shown as production and ap[ .'
tion are pictured in various industries.
* • *
CATEGORY E
( i'ilms on industrial application of .scientific ciples and research, intended primarily for cial audiences, including educational estai. ments. rather than for general public show[
First Prize: Germany
"/.WEI KLBIKZENTIMETFR LEBEIV
(Two Cubic-Centimeters for Life) Sponsor: Medizinish-Pharmazeutische Studiegesellschaft e.V. Producer: l.conaris Film-Dr. Georg Munc •ir Millions of lives have been saved since succeeded in isolating the first pure subst* from a plant in crystalline shape: morphine'tracted from poppy sap. Other curative stances have been built up which do not e\ nature. The limits between nature and chemT are fluent. The film shows its specialist audics how the modern chemist can produce live-saf substances synthetically, making products ' found in nature but vital to medicine.
* * * Second Prize: Great Britain
PHYSICS AND CHEMISTRY OF VVATV Sponsor: Unilever Limited Producer: World Wide Pictures Ltd. '•■■: This most common liquid's man\ unique perties are shown in fascinating detail. The surface tension is of special importance in ni.i of detergents, the film explains.
* + * Third Prize: Italy
"OPERZIONF SICL'RFZZA" Sponsor: Fiat — Direzione Stampa Producer: Cinefiat ^■V Extensive laboratory-testing and road-i^ by Fiat helps improve its cars and adds to ■ safety. .An excellent automotive exposiiio:
Piridii Liiiiitcd's cliarminj. cinematic fable of an Autostrada adunlure hy •y/i. lorloise and ll„ flare" put hrauliful lAz Allsop at the uluel of her jaguar in an unnilling race against ponderous "lorloise" driiing a liuek. In the scene helow the "Hare" gels more than usual allrutinn jnui, a t, ,ni, of ACir garage atlrndanls: at the right, a mosaic of rooftops glimpsed at Son Cimignano alonn thr .\„tn;,radn d.l S,,/ i„i,i(i, . /,7,„\ „ , „;, /„.„„,
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