Business Screen Magazine (1965-1966)

l"ti };ciierutinns at Laboratories N itfer: Entile l.izr iiit ritihl) lias hrtu joitud hij liis .ton hi the operation of thin modern Paris lahoraton/. -^■ Today's narrowing boundaries and a growing anu)unt of worldwide film activity puts the spotlight on overseas production and processing facilities. We begin a new series with this visit to a modern film lab in Europe. The New VITFER Laboratory This Film (.enter ut Issy in Pari\\ a.s Designed for S|)ee<i & (^iiuiily 'T'lii Recent Opening of a second and com-* pletcly-new Vitfer film laboratory at Issyles-Moulineau.x. 47 avenue Victor-Cresson. in the environs of Paris, has given this specializing, custom film processor two of France's most ciimplele work centers and is helping to meet its growing volume of work on behalf of sponsors, television networks and government agencies. Vitfer's new Issy plant was designed and built "from the ground up" to continue the speed of service which has attracted a clientele from all over Europe and a number of U. S. affiliations. Not only "same day'' but "within hours" service is now making possible the screening of 16mm Ektachrome "rushes" almost immediately after shooting. This has become especially important in tv. While Vitfer's first plant in Paris continues to serve industry, the new complex at Issy has some unusual new machines: the most recent Dcbric processing equipment, for example, handles development of Ektachrome and of Eastmancolor 16mm negative-positive. Picot equipment backs up the sound department with a new installation lor both optical and magrjc sound transfers. Automation and electronics both pla i part in assuring quality control at all st;8 of lab operations. And a well-equipped qu;t» control laboratory, with the latest mc;idevices, provides the essential sensiton and chemical checks necessary for conM : flawless production of color and b & w pris Vitfer's new Issy plant, headed by Eile Le7.e, is the outgrowth of over three dec;a of experience. It has a "second generation' ]f leadership coming along since M. Leze's g has taken an active role in the lab. Visit'o the U. S. within recent years have had a [►. found influence on this plant's design. Services of Vitfer include: developing i processing of 16mm color and black &Vj negative and positive films; focal-length tive 16, 35mm Eastmancolor advertisinu i,,> and special effects for both color and^ bl I and white 1 6mm films. While speed is a client-oriented ser\ice 'vantage, Emile Leze continues to emph custom-quality and precision as Vitfer's b^c goals. The meticulous appearance of this si ing new lab underscores that premise of fection which it was designed and built » provide to the film producer and sponsor! I'iciJt i<(ui|>iiKi.l |,.,^ |,i.,.„ msijilli-d /,,r tnilital 11.;. \\ I ~^^'"^^^^'^"?^ ^^ ^^ --' • • ■ ''' 1'^ "l"""t ii>>s iMnu prmer tall soon lu supplemented Ektachrome and Kas.nKnu.. In, l<; & //..„,// pnuter now being built. ,v /,„.,<.«,</ „„ //u.v v,.,,;,;/ I),ln,r i„..l.,ILi. a,ul nwanrlu s,mnd Iramjrrs at ll,r ur,r hi,,. l,„ „ /j,.// ^ TiMii print wrnmi Mil Si-nsitcmtric and cliciiiital coin. I < hixks „rr r I,..,,.;, I . L i / , constantly made to assure qualit „/ „„„/,„,. iZ 2!.,!, nTi •''"'■ '^'"'"^^^ "' ^^' L'^^'""'* *»" « '"^•""■'■'' "' 'controls I pnntm^. ,nur,dn n,s U, the labs proce.ss.Ufi maehiurs. as.sure proper balance in supply of ehe, 56 R I I <>: I TVJ L' K V V <^ ■ D >.^ 17 lk.1