Business screen magazine (1967)

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PICTURE PARADE Newjust off the presses . our full color brochure which describes all of the services available at Capital. We solicit people who want customized service. . .who demand top quality. Our expanded laboratory and production facilities are at your disposal 24 hours a day. Professional motion picture laboratory with complete in-house capabilities from script to screen all under one complex. Complete photo processing and printing service with the most modern, up-to-date equipment available. Comprehensive recording and rerecording facilities to fit every need. We'll be pleased to tell you our complete service story. Just drop us a line and our brochure will go out to you return mail. No obligation, of course. • 'Be sure the company you deal with has the years of experience we have." IfflSING FILMS America's Merchant Marine at Work: Film on World Commerce ■A' Four continents, including a fascinating 3,000-mile trip up the Amazon River, are featured in Colleai'iies in World Commerce, a new 30-niinute documentary film on the American Merchant Marine, sponsored by Moore-McCorniack Lines. The United States, South America, Africa. Scandinavia and the European Low Countries are used as examples of the expanding importance of the American flag shipping scene in terms of reciprocal commerce. Operations of Moore-McCormack's break-bulk and door-to-door container cargo liner service should make the new film interesting to shippers around the world. Moore-McCormack's luxury liner cruises offer charming vignettes of some of the experiences which delight cruise passengers. The film was produced by John M. S'^uiers, president of Willard Pictures. Inc.. of New York, with the cooperation of J. A. Medernach. vice-president of MooreMcCormack Lines, and J. S. Fullerton, of J. S. Fullerton. Inc. advertising agency. Three camera crews under the direction of Fred Porrett. Richard Durrance and Walter Holcombe traveled over 30.000 miles to cover the four continents which Moore-McCormack serves. The film was premiered on February 6 aboard Moore-McCormack's luxury liner S.S. Brasil in New York harbor. It will be placed in extensive distribution in this country and abroad in the near future. • * * * Volkswagen World Trade Picture ii Production for Fall Release ir The "disappearing barriers" among people of the world as a result of their participation in international trade is the subject of a new film to be made for Volkswagen of America by Marathon International Productions. Inc. The 35mm color film, tentativeIv titled. A Wlwie World, will be the seventh in the series of international Volkswagen films produced bv Marathon in several languages for worldwide distribution, and is to be released this fall. Location photography in the United States. England. Thailand. Hong Kong. France, Italy. Sweden, Hungary and Germany is pL'-nned. • "Florence, Day of Destruction" Moving Story of November Flood The Committee to Rescue Italian Art (CRIA. Inc.) has announced that the hour-long color documentary. Florence: Day of Destruction, narrated by Richard Burton, is now available on a freeloan basis for public and private use through libraries of Association Films. Inc Franco Ziffirelli. the director. Mr. Burton and RAl. the producer, donated the film to CRIA in order that it mi?ht be shown throughout the country to raise funds to assist in the rescue of the dama"ed museums, archives and \Vater-ravag:d interior o/ ihc Santa Ciocc cliincli, Iniilt in 1294. as shoun in "Florence — Days of Destruction" d-stnbutcd by Association Films. libraries of Florence. The motion picture is a deeply-moving account of the flood of November 4. 1 966. which raced across one-third of Italy. Zeffirelli. a Florentine, and Burton, who claims Florence as his "second city." document the priceless loss of artistic treasures as well as the fortifying spirit of the Florentines and the young people from all over the world, who volunteered their serivces to the recue of a cultural heritage. The purpose of this >vorld-"iH'; art rescue and restoration operation is concisely stated in the film by Mr. Burton: "It seemed liki' the logical thini for a civili'er' people to do." • Love Productions in New Offices ■;" James Love Productions hav moved to new offices at ?50 Fifth .Avenue in New York. Facilities no V include a sound stage as well as recording and editina studios. • BUSINESS SCREEN ■ 1967