Business screen magazine (1967)

"Let me show you Eleven of the sharpest ways to CLOSE THE SALE" This is the promise you can make to your salesmen at the start of ''CLOSING THE SALE" —the first of six powerful sales training meetings in audio visual! Closing the Sale — and 5 other subjects in the audio visual course "University of Marketing" brings you the selling secrets of the nation's top experts. It doesn't mal<e any difference what product or service you're selling .. .these are attitudes and techniques that apply to selling people! But don't take our w/ord for it. Our preview offer makes it possible for you to "see and judge" the progrann for yourself. Send coupon for details and preview offer BETTER SELLING BUREAU Dept. X27 A division of Rocket Pictures. Inc 1150 W, Olive Ave,, Burbank, Calif. 91506 Please send details of 'University of Mar. keting" program and of your preview offer Conipany City Zip Number Two Volume 28 BUSINESS SCREEN Siool^ and 0ec/i*t€qtteA o^ ^otnniunicafion A Preview of This Month's Features Academy Awards "Oscar" to "A Year Toward Tomorrow" 10 Camera Eye: The Editorial Viewpoint and Commenfory 14 Expo 67: Audiovisuols in All Dimensions in Canada 18 Meet Fifi Oscard: the Lady Has Great Talent 24 Editorial: the Unchangeable Dimension, Quality . 26 Academy Award to Arriflex: Dr. Robert Richter Visits the U.S. .35 The Year's Best Films for Safety Education 39 See It at Expo: "A Time to Play" Is Previewed 39 Vista's Film Sequel: "While I Run This Race" 40 Tribute to Men Who Hold "The Thin Blue Line" 41 Surprise Package from Nabisco: "Kids and Cookies" 41 Southern Baptists Pioneer Color Films in Television Series 42 The Computer Age: How it Affects Sales Training 44 Showtime for Springmaid: Pucci Towel Designs on Film 45 Automated System Speeds Data on Film Audience 46 Tour Sales Up as Agents Show "Hawaii-USA" 48 California's Fish & Gome Film Progrom: a Report 50 New Era in Ocean Freight: a New York Port Film ,. 56 Videotape: It's a Tool for the Producer 58 Ford Uses Videotapes for Training Seminar Replays 60 The Index of Sponsored films: Reviews of 1966 62 The Screen Executive: News of Appointments 64 The Company Newsreel: Monsanto Produces Its 18th .66 The New Technicolor 1000: o Behind-the-Scenes Report 67 Audiovisual Equipment Tradefair: News About New Products . ..68 The National Directory of Audiovisual Dealers 70 On This Montli's Cover ireod across top to bottom): U.S. Pavilion at Expo 67 (poge 18); Arri's Dr. August Arnold, Dr. Robert Richter (page 35); designing Technicolor's new 1000 (poge 67); videotape OS o tool for producers (page 58); automated system speeds data on film oudience (page 46^; filming new era in ocean freight '56). Issue Two, Volume Twenty-Eight, Business Screen Magazine, published April, 1967. Issued eight times annually of six-week intervals at 7064 Sheridan Rd., Chrcogo, Illinois 60626 by Business Screen Magazines, Inc Phone BRiargote 4-8234-5. O. H. Coelln, Editor ond Publisher. In New York: Robert Seymour, Eastern Monager, 250 W. 57th St., Phone: 245-2969. In Los Angeles: H. L Mitchell, 1450 Lorain Road. San Marino, Colif., Phone: Cumberland 3-4394. Subscription $3.00 o year; $5.00 two years (domestic); $4.00 and $7.00 foreign. Second doss postage paid of Chicogo. Iltinais and at additional mailing office. Entire contents copyrighted 1967 by Business Screen Mogozines, Inc. Trademark registered U, S. Potent office. Address editoriol and subscription inquiries to the Chicogo office of publication, 7064 Sheridan Road Building, Chicago, Illinois 60626. Stan is currently starring in "The 3 Faces Of Stanley," a recent film produced for the American Cancer Society. He helped us tell the story of cancer of the colon. If you have a Story to tell, give us a call and we'll put Stan to work on it ... or Dorse or Bob or Len or Andy or Vic or Mik or Jay or Al or Mike or Bruce or Tonn or Jerry or Dave or Bun or Harry or John or Marilyn or Merle or Charley or Hark . . . EMC CORPOR.^TION FILM DESIGNERS ± * DIVISION 4 & * * * 7000 SANTA MONICA BLVD * HOLLYWOOD CALIFORNIA * 90038 Hollywood 3=J2S2 * *■ MOTION PICTURES EDUCATIONAL FILMSTRIPS AND RECORDINGS BUSINESS SCREEN