Business screen magazine (1946)

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Sweet idea cuts cost of training candy makers! Train quickly. . . at lowest cost . . . with Sound Movies you make yourself! Here's the "sweetest" use of sound movies you'll probably ever run into: a sound movie to teach candy-making. Kraft Foods made this sound movie themselves to teach new employes in their new caramel plant in Garland, Texas. With the Bell & Howeil 70DA camera. Kraft personnel photographed the entire candy-making operation in another Kraft plant. Then, using the Filmosound 202 magnetic recording projector, they put their own descriptive commentary right on the film. Result? A sound movie enabling them to train employes with a thoroughness, economy, and effectiveness never before equalled. In business and industry, church and school, more and more sound movies are used to solve heretofore difficult and costly problems . . . and to solve them better! Bell & Howell offers a wide variety of motion picture equipment to help you do the best job at lowest cost. Bell&Howell nuiLcrs i>l the nurlil .s fi/w^l motion picture equipment "By making our own sound movie with the great new Bell & Howell magnetic recording projector, we vastly improved our plant training program." savs DAN SlLLIV.iN. KRAPr FOODS COMPA.NV V New! Magnetic Filmosound 202 16mm recording projector lets you add sound to movies easily, inexpensively. Add sound to old silent films, change sound to fit specific needs. Runs optical and magnetic sound movies. From $699. Filmo>iounff 285 shows optical sound or silent films. Brilliant pictures, full, natural sound at all volume levels. From S449.95. Fin.1 Out Todav llo« Bell & Howell Can Help Yt Kill & linwoll Company 7108 MrCorniirk Road Chirufco t.-i. III. Please send me. without cost or obligation, complete infonnanon on sound movie equipment for use in: O Industry ~ Home n Church D School ORCANIZATIOIt . NUMBER 5 • V O 1. 1* M E 1 I