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55 ,131f>9
^ THREE REASONS
^ WHY A GOOD MOTION PICTURE
D
I IS THE LEAST EXPENSIVE FORM OF PROMOTION:
1. Mass Audiences 2. Long Life
A nuinlH'r ot lilnis that Caravel has pi ochifcd ha\ e reached audiences of over 1 (),()()(),()()() people and are still going strong— uithout counting television showings.
With the growing demand for good films for TV— and the fast-coming ultrahigh-frequency educational network— we expect that audiences of 30,000,000 and more for first-rate industry-produced films will soon be readily obtainable.
Many Caravel films currently being shown by our clients have been in use for more than ten years without needing revision. One Caravel production for a \\ ell-known pharmaceutical manufacturer was recently remade after 20 years of profitable use.
Another Caravel client writes: "After 10 years we still receive more requests for prints of this fihn than we can possibl\' furnish."
3. Powerful Impact
A good motion picture touches the mainsprings of Innnan action as no other promotional medium can. It exercises the magic of combined eye and ear appeal. And it commands unbroken audience interest for periods of time ranging from ten minutes to an hour.
The extraordinary power of tlie motion picture to move people to action is testified to by scores of clients letters in Caravel's files.
TREMENDOUS PROMOTIONAL FORCE AT VERY LOW
PER CAPITA COST I
To see in detail why more and more industries are turning to the motion picture for promotional and public relations purposes, read the new Caravel brochure, the motion picture as a sales tool.
Write for it today— or use the coupon below.
CARAVEL FILMS
INCORPORATED 730 FIFTH AVENUE NEW YORK
Date
Car;ivol Films. Inc. 730 Fifth Avenue New York 19. N. Y.
Gentlemen;
] should like to receive a copv of vour broclune. the motion PICTURE AS A SALES TOOL, \\ itliout any charge or obligation to me.
Name
Title
C'oinpanv.•\cldre.ss