Business screen magazine (1946)

to users of INDUSTRIAL PHOTOGRAPHY Your Public Relations films, Personnel Training films, Labor Relations films were made to accomplish specific end results. "Rain", scratcfies, oil, dirt, smudges can distract audiences and weaken the impact of your message. ^ Perhaps this is a good time for you to have Peerless check up on overworked prints and restore them to good condition. ^ And the next time you order prints — remember to specify Peerless Treatment in your purchase order. It will guard your prints against damage and keep them in good condition longer. BEERLESS PROCESSING CORPORATION fEST 46th STREH, NEW YORK 36, N. Y. EWARD STREET, HOLLYWOOD 38, CALIF. Camera Eye EDITORIAL NOTES AND COMMENT ABOUT PEOPLE AND PRODUCTION "♦f President Eisenhower, fast becoming as adept in motion picture technique as his Democratic predecessors were in radio and Uve television, will again exhort his constituents via film in the coming fall Congressional campaign. In The Year of Big Decision, a motion picture to be shown by Republican candidates in '"critical " Congressional districts, the final gun is a special message to the electorate from Mr. Elisenhower. Sponsored by the National Citizens for Eisenhower Congressional Committee, the film was produced as a 25-minute news-documentary in color by Brandt Enos Associates. New York management consultants. It was completed and premiered in Washington in August but then withheld for minor revisions recommended by the President. The rallv featurette originally ended with excerpts from the Chief Executive's Lincoln Day speech. The new message ties more directly to the argument of the film which traces the course of the Eisenhower program in Congress during the past year and a half. Scenes verify the program's effect upon international peace, national security and prosperity and the individual citizen's welfare. The Year of Bij^ Decision will circulate to public meetings to highlight election efforts. Each candidate will add to the film his own three-minute ""trailer" dealing with local issues. Also being readied for circulation is an abridged 1 1-minute version of the film for movie theatre and television showings. Brandt Enos Associates, an organization of former March of Time members, produced the film from a script by Donald Higgins. It was edited bv David Cazalel and narrated b\ the documentary \cleraii. Westbrook Van Voorhis. Future generations will benefit by the Administration's tax program — a scene in "The Year of Big Decision," produced ' -■ . fj itionai Citizens for Eisenhower. THE BUYERS LOOK TO BUSINESS SCREEN . for dependable, complete coverage of business film production facilities, laboratory and special services and audio-visual equipment data . . . it's BUSINESS SCREEN first and foremost among over 8,000 leading U.S. companies. "President Eisenhower has made it clear that his philosophy ot government is to . be conservative in dealing with the people's money and economy . . ." D.C. Film Council Hears Byron * Bvron Roudabush spoke on '"The Motion Picture Industrv in Washington." during the first fall meeting of the Motion Picture and Television Council of the District of Columbia, held in the studios of Byron. Inc., 1226 Wisconsin Avenue. N.W.. Washington. D.C. on September 10. The address was followed by a lour of the Byron studios and laboratories. i; Vc *J Television Film Directors Form Nucleus of National Organization M loriiiatidn of what is bclicM'd In be the first organization of television film directors occurred recently when television station film executives in the New England area met in Boston. Spearheading the group is William Cooper, film director of WJAR-TV. Providence. R.I.. who was named acting chairman. Cooper announced the group's intention to form a national association of tv film directors. This organization would include film room supervisors and film buyers. Aims of the new group include: betterment of the industry: eslablishment of standard film room and interstation operating procedures; closer relationship between station? and all film distributing agencies: establishment of a central clearing house for the exchange of ideas relating to films. Recommendations agreed upon for innnediale action within the group and contemplated for national standardization were: AH slalions would modify iheir cueing system to five seconds and limit their "get out" cues to 2(i frames before the end of a film or cut-in point. This would effect onb films moved from station to station. The use of hand or tickel punchefor cueing films would be con dcmned. Cue sizes and shape.uiiuld be standardized. To solve shipment problems, film ili>lriluilors would be requested ti >iii(| a riip\ of ihc transshipmeni nrdcr lo ihc person holding thi I I. (I \ T I N I K l> (1 N i' .\ G E 1 2l B L S 1 N E S S SCREEN MAGAZINE