Business screen magazine (1946)
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YOlIll HIIST I'OOT IS 1-UJili
A foot in the tiand is worth two talked about in an ad. That's why we'd like to send you an actual foot-length sample of Metro/Kalvar s — B & W motion picture print stock. Then you can see why our film is so different — and so superior.
Take our emulsion forexample. Wedon t use expensive silver S^ suspensions— prints on our "silverless" stocks can save you quite a b of change over conven tional films. The emulsion is tough saran plastic coated on a base of high strength dimen sionally stable polyester and is highly resistant to scratches envi ronmental changes and mechanical stresses.
Our films are dry-processed in nor mal room light — no chemical solutions of any kind are required A latent photo graphic image is formed by exposure to ultra-violet light. Heat application per manently develops the image
Metro/Kalvar's film is so different — you have to see it to believe it Just a snip of the coupon will bring you that foot-length sample. Why not send for it TODAY?
METRO/KALVAR, Inc.
745 Post Road. Darien, Conn. 06820 Tel: 203 655-8209
A JOINTLY OWNED SUBSIDIARY OF MGM. INC. AND THE KALVAR CORP.
METRO/KALVAR, INC.
745 Post Rd.. Darien. Conn. 06820
Genllemen: Please send me a sample of your BaW Motion Piclure Prim Stock along wjlh current literature on film types I am particularly interested in:
D 16mm n 35mm n Special Application
Name_
Company _ Address
I F PA JOURNAI
INFORMATION FILM PRODUCERS OF AMERICA, INC
IFPA Now Information Film Producers of America
IFPA's president, Robert Hecker, said recently that IFPA, with an eye to broadening its horizons, is evolving from an organization of interest principally to in-plant industrial film makers, to an association of nontheatrical motion picture producers. In keeping with the new philosophy, IFPA, on 1 July 1968, officially changed its name from Industry Film Producers Association to Information Film Producers of America, Inc.
The new IFPA intends to provide an idea interchange for producers of technical reports, training films, education films, religious films, TV Commercials, travelogues, sales films, and other motion picture productions that are not applicable to theater presentation.
Creativity Tlieme for N.Calif. IFPA IVIeet
Creativity was the theme of Northern California IFPA's June 2 1 St meeting, held in one of the West's most creatively conceived Structures, the Kaiser Center, which from a vertical acreage of delicately curved glass 28 floors high, reflects the ripple of sunlight from city-locked Lake Merritt in downtown Oakland, California.
The program was hosted by IFPA member Bob Rieser of Kaiser Aluminum and Chemical Corporation's film unit who began with a tour of their recently completed "Kaiserama" display
which makes wide use of viewi operated films and slide-tape pi sentations to tell the story Kaiser Industries.
After dinner in the Cente
California Room, chapter pre
dent, Ed Carroll, introduc
Mrs. and Mr. Bob Hecker w!
had flown up from Los Angel
for the meeting. National Prs
ident Hecker set the keynote f
the coming year. He stressed t
importance of keeping abreast
our industry's expanding tec
nology and the wider role IFF
can play as an association of /
fonnafion film producers, rath
than being confined to the lini
of industrial film makers. Heck
praised the performance of t
past year's officers and intr
duced the coming year's slate
Ed Carroll of Southern Pacil
turned the chapter chairmansh
over to Ray Hollmgsworth
United Air Lines. The position
Secretary-Treasurer, admirab
administered by Louise Corwi
of Palmer Studios, will this yei
be the job of Kay Kibby, al,
of Palmer Studios. Bill Orton ;,
United Air Lines will be vi
chairman for publicity, the p
sition manned by Stan Ahlbo;!
of the Cling Peach Adviso
Board, who this year will I
chapter vice chairman for mer
bership. Dick Foster of Palnil
Studios will replace Ray Hd
lingsworth as program chairma
Following dinner, host Bi
Rieser again took over withi
screening of Kaiser's soon-to-li
released film, Why Man Creal^
by Saul Bass. The film was r
ceived with great enthusiasm. |
I
Northern California chapter IFPA officers (I. to r.): Ray Hollingswort chairman; Bill Orton, publicity; Kay Kibby, secretary-treasurer; Stan Ahlbof membership; and Dick Foster, program chairman.
58
BUSINESS SCREEN • 196