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BOB SEYMOUR
Publisher
bEORGE A. GLENN
jEdltor in Chief
MICHELLE BENDER
'Senior Editor
O. H. COELLN
iFounder & Consultant
piANE WICK
Production Manager
pFFICES
lEast: Bob Seymour 757 Third Ave. iNew York. NY. 10017 Ph. (212) 572 4853
West: H. L. Mitchell
'l450 Lorain Rd.
!3an Marino, Ca. 91108
■=h. (213) 283-4394/463-4891
MARCOURT BRACE
IJOVANOVICH PUBLICATIONS
JOHN B. GELLATLY resident
IRICHARD MOELLER
E'^-sasurer RS FLADMARK nior Vice President
[robert EDGELL wice President
THOMAS GRENEY Vice President
EZRAPINCUS Vice President
JIMGHERNA
Vice President, Production
EDWARD CROWELL
.Director of Marketing Services
ON THE COVER: "Private Eye" projector demonstrates compactness and ease of use. See full story on page 26.
Busbess
Screen
THE VISUAL COMMUNICATIONS MAGAZINE
MARCH 1971 / VOLUME 32 / NUMBER 3
features
departments
TAKE ONE By George A. Glenn
PICTURE PARADE Film reviews and preview/s
PARADOX By Stanford Sobel
NEW PRODUCTS REVIEW New equipment and services
RIGHT OFF THE NEWSREEL Current trends and activities
REFERENCE SHELF Helpful books and literature
THE AUDIOVISUAL CALENDAR Upcoming events
THE SCREEN EXECUTIVE Personnel notes
THE NATIONAL DIRECTORY OF AUDIOVISUAL DEALERS
BUSINESS SCREEN MARKETPLACE Classified advertising
INDEX TO ADVERTISERS IN THIS ISSUE
READER SERVICE CARD For more information
17
20
ECONOMICAL TOOL FOR BUSINESS
The future for super 8 film systems looks bright . . .
Where it's going and why
SUPER 8 SPANS THE SEVENTIES
Standardization still not set . . . Wide diversity fits many A-V needs
PROFILE: JAMISON HANDYFOUNDER OF BUSINESS AUDIOVISUALS
Second in a two-part series explores the thinking
that's kept a 50-year-old audiovisual firm alive and profitable
SINGLE CONCEPT COMES OF AGE
Fascinating account of what can be accomplished with small-cartridge projectors . . . Why they bear watching now and in the future
23
ED
A HARCOURT BRACE JOVANOVICH PUBLICATION MBP
26
7 9 12 29 29 34 36 38 41 42 42 43
BUSINESS SCREEN is published monthly by Harcourt Brace Jovanovich Publications. Corporate offices: 757 Third Avenue. New York. New York 10017. Advertising offices: 757 Third Avenue. New York New York 10017. Editorial offices: 757 Third Avenue, New York. New York 10017. Accounting and Circulation offices: 1 East First Street. Dululh. Minnesota 55802. Subscription rates: one year, $6; two years, $10; three years. $13 m the United States and Canada. Other countries: $12 per year. Single copies: $1 00 in the United States and Canada; all other countries: $2 00. Application to mail at controlled circulation rates is pending at Duluth, fvlinnesota 55802 Copyright 1971 by Harcourt Brace Jovanovich Publications. POSTMASTER: Send Form 3579 to BUSINESS SCREEN, P.O. Box 6009, Duluth, Minnesota 55806
IENARCH, 1971