Business screen magazine (1946)

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The new Noreico soundslidemovief ilmstrip machine helps an expanding industry turn beginners into skilled operators without tieing up experienced personne The National Knitted Outerwear Association has developed a way for its member companies to meet a critical shortage of trained personnel through a remarkably effective in-piant training program that requires a minimum of instruction and guidance from skilled workers. A series of six programs have been produced by |the Association utilizing the unique multi-media talents of the Noreico PIP system. The programs enable Individual and small groups of new employees to teach fhemselves how to operate intricate knitting machinery before going to the machine itself to perform I particular operation. Because of the effectiveness of |the approach, additional PIP programs are ;ing prepared to help elevate the skills of knitting personnel to even more sophistifjcated levels. The PIP system combines ail major judio-visual techniques in a sleek self-con jined unit that's as easy to load and use as itape recorder. With PIP.thedramatic real lism of motion sequences are easily added to ordinary slide or filmstrip presentations. Important concepts can be emphasized or clarified through animation, slowdowns and other techniques. . .all without creating costly or complex production problems. What's more, PIP brings remarkable economies. For example, as a slide/filmstrip presentation, one foot of PIP super 8 film contains 72 visual frames and one foot of film can be duplicated for under IOC a foot. That's 72 visuals for under IOC! For the motion sequences, PIP saves some 80% to 90% of the film footage normally used. It doesn't have to run at a fixed rate of speed for titles or at a high rate of speed for motion. Regular sound movies take 120 film frames to show a still picture on the screen for just 5 seconds. With PIP, only 1 frame is needed... and the sound doesn't stop. PIP can be used by individuals or small groups of trainees without the necessity of setting up a screen and projector, threading the film, etc. It's portable and the trainee can stop it, advance it one frame at a time, or fast forward and rewind it. ..with pushbutton simplicity. PIP does not involve the complexities of videotape equipment such as sophisticated electronics, conflicting TV standards and high costs of production and duplication. And PIP lends itself to all kinds of creative film techniques familiar to film makers. Animation, slowdowns, speed-ups, pop-ons, freeze-frames, frame changing to music . . . and lots of other ways of adding interest and clarity to film . . . can be done simply and economically. Whatever your training or communication needs may be . . . chances are PIP can handle them more effectively and more economically. Get all the facts about PIP or make a date to see PIP in action. Write or call: North American Philips Corp., Noreico Training and Education Div., 35 Abbett Ave., Morristown, N.J. 07960. Dept BS-5 ore/co ^C-'-ยป /co^PIP I ovember/ December 1972