Camera - April 14, 1923 to February 16, 1924 (April 1923-February 1924)

j Camera's Weekly Wake*em*up SPECIAL NEWS SECTION SATURDAY, JUNE 30, 1923 fOURNEUR WILL FILM BIG EXPOSITION PREMIERE FOR PRESIDENT'S SAKE »: "If -Mahomet can't come to the o'intain, the mountain will go Mahomet." The most familiar, to Chriselii ears, extract from the oran has been paraphrased by aurice Tourneur, motion picre director. PiHsident Harding cannot ime to the opening of the MonDoctrine Centennial Exposion. So, Mr. Tourneur is going bring the opening to the esident. Motion pictures of the elabore ceremonies which will occur the formal opening of the American Historical Review id Motion Picture Industrial xposition" will be made under r. Tourneur's direction by rthur L. Todd, chief cinematoapher of the Tourneur prouctions, and presented to the resident, if his approval is obined. The plan was outlined in a ngthy telegram sent to the hief Executive at Kansas City tiis week by Mr. Tourneur. It Bad: "Understand you will be nable to attend opening cerelonies Monroe Doctrine Cen>nnial Exposition. May I have le honor of bringing the prerieie of this world event to you ia the motion picture? If this leets with your approval I hall be glad to assign my chief hotographer and personally di?ct the taking of motion piclres of this event to be preented to you as a record of hat is believed will prove the lost gigantic undertaking of its ind in the history of California, espectfully, Maurice Toureur." President Harding was expected to formally open the exposition, until this Spring, when international complications reulted in the postponement of lis trip West. When the invitaion was tendered him last summer it was tentatively accepted. Anticipating President Hardng's acceptance, arrangements re already under way to break 11 records for speed in developng and printing the film made t the exposition in order that he President may see the creened scenes as soon as posible. Inquiries are being made egarding the itinerary of the 'residential Special train and lr^angements will be made to meet it enroute with a projecion machine and the Tourneur irint. A special car will be engaged >y Mr. Tourneur to be fitted out as a laboratory and the camera with which the pictures are made will be hurried to it, with the film still in it. The film will be developed and prints made enroute. PRODUCERS GIVING NEW TALENT CHANCE That the production to be released the coming season, starting September 1, will disclose more "new faces" than ever before among the players appearing on the screens throughout the country, is the observation of Miss Evelyn Brent, one of the newer "types" of leading ladies now appearing before cameras here. "A wide-spread movement is evident among producers to introduce 'new faces' among the players appearing in their forthcoming pictures," said Miss Brent. "Such producers as Marshall Neilan, Maurice Tourneur, Milton Hoffman, production manager of Metro, Victor B. Fisher and others have" already come out publicly in favor of the 'new faces' idea and are introducing new players in important parts in pictures now under way. Others are joining the ranks daily and within a very short time many players who have had little opportunity in the past, will be appearing before the camera in leading characterizations. "Mr| Hoffman of Metro, before a meeting of the Western Motion Picture Advertisers recently, stated that what the screen needs today as much as anything else, are new personalities. He pointed out that the over-use of well known players would harm both the players and the pictures. "An observation of present studio activities discloses the fact that next season there will be evidenced a greater number of 'new faces' on the screens throughout the country, than during any similiar period in the history of the motion picture — or at least ever since the star system of using popular players started." PLANT FOR MANUFACTURING FILM-MAKING ACCESSORIES WILL BE FOUNDED HERE Geldert Ready For 128th With the return of Cecil De Mille and company from location, work on "The Ten Commandments" is rapidly being completed and the picture will be ready soon for the cutting room. In finishing his work in this production, Clarence H. Geldert will have completed his 127th picture in the last six years. FILM FOLKS' CAR COLLIDES WITH SHEEP A narrow escape from severe injuries and perchance death was experienced by several important film artists this week in Prescott, Arizona, when the closed automobile in which they were riding to location ran amuck in a huge Hock of sheep. The film company is located in Prescott making Harold Bell Wright's "When a Man's a Man" for Principal Pictures Corporation. Those seated in the unfortunate car were Marguerite De La Motte, leading woman for the company, Mrs. Edward F. Cline, wife of the director making the picture, Mrs. A. L. Bernstein, wife of the production manager, and John Bowers, star of the company. The occupants were hurrying to Williamson "Valley, the scene of their camera work, some thirty miles from Prescott. The driver of the car was pointing out an interesting piece of scenery along the road and did not notice the herd of sheep crossing. The car struck the animals while several hundred were along the roadway and the impact threw the machine from one side of the road to the other, it finally halting on one side in a shallow slope along the road. Seven of the sheep were killed by the onrushing car and had it not been for the strong grip on the steering wheel by the driver, a complete somersault would have been inevitable. The occupants were badly shaken and received minor bruises. They were given first aid treatment and sent back to Prescott, while director Cline made the best of matters by filming episodes in which they did not appear. The low valleys of this particu That Los Angeles will not only be the production and financial center of motion pictures, but the nucleus of the manufacturing of the accessories that accompany finished film products, is the firm belief of Sol Lesser and Michael Rosenberg of Principal Pictures Corporation. According to these film executives, steps are now being taken to create in Los Angeles, a huge manufacturing plant in which will be created and made, all accessories pertaining to film productions made and released by the Principal Pictures Corporation. New York, Chicago and Cleveland have at the present time the "corner" so to speak on the accessories output for the film world. With Principal Pictures' plans, Los Angeles will jump into the ring and take a big stride forward in this respect as well. Few people outside the industry realize, according to Sol Lesser, the many "tools" necessary to "put over" a motion picture after it is made. The exhibitors require lithographs, press books, special exploitation mats, cuts, and advertising matter. Novelties in hundreds of different varieties are made up in million quantities by these eastern firms and distributed to the many film exchanges and theatres throughout the world. According to Messers Lesser and Rosenberg, a large tract of industrial property will be purchased, and upon this site will be erected buildings suitable for manufacture of all accessories necessary for the products of the Principal Pictures Corporation. These will include lithographs, press books, special exploitation advertising, novelties of every description, including bookmarks, dolls, statues, tags, heralds and every conceivable piece of advertising attractive to the theatre owner wanting to exploit pictures on a big basis. lar portion of Arizona are a grayish hue which makes it difficult to see the sheep which thrive in large numbers and it is always general warning among the residents of that country to keep your eyes on the road ahead. Henry Kolker will shortly return to the United States after completing "I Will Repay," an Ideal Picture.